Senior Event Enablement Manager

Salesforce

. Architect end-to-end GTM activation strategies .

Posted 4/11/2026full-timeSan Francisco • California, New York • 🇺🇸 United StatesSenior💰 $117,400 - $177,600 per yearWebsite

About the role

Key responsibilities & impact

Architect end-to-end GTM activation strategies
Define required field behavior changes
Partner with Product Marketing to translate innovation
Develop role-based activation strategies
Design scalable field readiness programs
Implement structured post-event follow-up frameworks
Build measurement frameworks to assess effectiveness
Act as a strategic connector across various teams
Lead complex, multi-stakeholder initiatives

Requirements

What you’ll need

7+ years of experience in GTM strategy, sales enablement, field marketing, or revenue programs in B2B SaaS
Strong understanding of enterprise sales motions
Proven ability to influence senior stakeholders
Experience designing scalable activation or enablement frameworks
Data-driven mindset
Comfort operating in fast-paced environments
Experience supporting large-scale product launches or flagship events (preferred)
Strong executive communication and storytelling skills (preferred)

Benefits

Comp & perks

Health insurance
401(k)
Paid parental leave
Dental insurance
Vision insurance
Life and disability insurance
Mental health support
Time off programs
Employee stock purchasing program

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

GTM strategysales enablementfield marketingrevenue programsactivation frameworksmeasurement frameworksdata-driven mindsetproduct launchesevent management

Soft Skills

influence senior stakeholdersexecutive communicationstorytellingstrategic connectorlead complex initiativesoperating in fast-paced environments