SEO Marketing

• Develop and execute comprehensive SEO strategies that improve rankings, traffic quality, and organic conversion performance across high-value web surfaces
• Lead optimization across traditional SEO, Answer Engine Optimization (AEO), and LLM-driven search to ensure content is discoverable, accurate, and aligned to intent
• Conduct ongoing keyword research, competitive analysis, and SERP/LLM landscape evaluations to identify growth opportunities across all funnel stages
• Manage end-to-end content optimization including briefs, metadata, internal linking, structured data, schema, FAQs, and SERP feature targeting
• Partner with Product, Engineering, Content, SEM, Social, and Campaign teams to ensure coordinated execution and alignment to business priorities
• Analyze performance using dashboards and analytics tools; translate data into clear, actionable insights that guide decision-making
• Drive a test-and-learn culture focused on experimentation, iteration, and continuous improvement
• Monitor algorithm updates, AI-search developments, and industry trends to inform forward-looking strategies and mitigate risk
• Build and scale SEO programs through repeatable processes, templates, and operating frameworks that enhance efficiency and consistency
• Lead roadmap planning, prioritization, and risk assessment for organic growth initiatives, ensuring alignment with business goals and agility during pivots or strategy shifts

SEO Manager

Marketing Copywriter, Web and SEO

Senior Financial Analyst, Contract Closeout