Product Manager, Spinach & Baby Leaf

Sakata Seed America, Inc.

Product Manager leading marketing and sales strategies for Sakata's baby leaf spinach and other products. Responsible for product development, forecasting, and market penetration.

Posted 4/30/2026full-timeSalinas • Arizona, California • 🇺🇸 United StatesSeniorLead💰 $120,000 - $150,000 per yearWebsite

About the role

Key responsibilities & impact

Responsibilities include all facets of product development, marketing and sales of Sakata products for assigned territory.
Develop marketing plans, sales strategies and action plans for identified targets of opportunity that clearly define company objectives and goals.
Duties include devising and implementing sales strategies, forecasting demand, field trials, and coordinating various sales programs with Area Sales Managers for assigned territories.
Responsible for meeting sales budget and marketing reports and files.
Develops products for baby leaf spinach, beet, chard, arugula, and wild rocket product lines.
Work with the Crop Business Unit Manager to aid in preparing worldwide baby leaf business plans, defining breeding targets and priorities.
Propose sales targets per territory, assisting with trial planning and local action plans.
Provides direction and leadership to other team members and local product managers to implement company’s baby leaf strategy and tactics.
Develop tools and procedures to improve market knowledge and product knowledge.
Establishes territory sales targets and implement them in close relation with territory Sales and Marketing.
Collect the data to prepare, update, and define market potential: market size, segments, cropping cycle, seed rate per acreage unit, seed volume, and seed value.
Estimate company’s and competitor market share. Identify competitive leading varieties in each selected segment.
Scout technological information, trends, production shifts, etc., to keep company informed on new threats and opportunities.
Assist and monitor implementation of new product introduction in all key territories.
Maintains effective budgetary control of expenses within budget frame.
Assures a positive employee and customer relations position is maintained. Ability to handle stress, especially when encountering necessary projects, deadlines and/or high workload.
Must be able to work under strict time constraints and requirements. Strong character traits required including emotional stability, adaptability, ability to handle stress, cultural and gender sensitivity, and honesty.
Monitors activities of global product team employees and provides the necessary coordination between divisions and territories involved.
Performs any directly related or other appropriate duties as assigned.

Requirements

What you’ll need

Minimum 10 years’ sales and marketing experience in the seed industry.
Minimum 15 years’ experience in Baby Leaf production.
Excellent communication and interpersonal skills.
Must have demonstrated ability to coordinate a high level of activity under a variety of conditions and constraints.
Must have excellent knowledge of marketing, product management (product profile definition, product development, launching, support and life cycle control), production constraints, inventory management and turnover.
Should have overall working understanding of melon seed business.
Must have the overall ability to use tact and discretion to achieve goals through others.
Must be knowledgeable of new trends in the field of seed and food industry.
Basic computer knowledge, including but not limited to Microsoft Office.
An undergraduate college degree in marketing, business administration, crop science or agriculture or its equivalent in training and experience required.
Must have valid driver's license and excellent driving record.

Benefits

Comp & perks

Health & Wellness Medical, Dental & Vision Insurance
Monthly Wellness Stipend
Employee Assistance Program (EAP)
Disability Insurance (plans vary by location)
Financial Benefits 401(k) Program + Company Match
Profit Sharing Program (via 401(k)
Holiday Bonus
Performance Incentive Bonus Program
Tuition Reimbursement
529 College‑Savings Plan
Company-Paid Basic Life & AD&D Insurance
Paid Vacation
Paid Sick Leave
14 Paid Company Holidays
2 Floating Holidays
Birthday Off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales strategiesmarketing plansproduct managementinventory managementmarket analysisdemand forecastingproduct developmentbudgetary controlcrop sciencebaby leaf production

Soft Skills

communication skillsinterpersonal skillsleadershipadaptabilitystress managementtactdiscretioncultural sensitivityhonestyteam coordination

Certifications

undergraduate degree in marketingundergraduate degree in business administrationundergraduate degree in crop scienceundergraduate degree in agriculture