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Marketing Executive
Safestore Self StorageMarketing Executive supporting Safestore’s digital marketing efforts, focusing on content creation, SEO, and AI-powered tools optimization. Engaging in cross-channel collaboration to enhance brand visibility.
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Support the updating and optimisation of website content to improve visibility across search engines (SEO) and AI-driven platforms.**
- Assist with keyword, topic and prompt-based research to identify opportunities to improve search performance and visibility.**
- Work with the Digital Experience team to support basic SEO tasks, including metadata updates, internal linking and content structure.**
- Help monitor performance using tools such as GA4 and other analytics platforms, highlighting areas for improvement.******
- Draft, edit and publish digital content, including web pages, blogs, FAQs and campaign landing pages.**
- Create or source supporting visuals, such as images, graphics and short-form video content, using tools such as Canva and AI-based platforms.**
- Support the planning and maintenance of content schedules, ensuring updates are delivered on time.**
- Ensure content is accurate, consistent and aligned with brand guidelines.**
- Support test-and-learn activity across emerging channels, including short-form video platforms such as TikTok, Instagram Reels and YouTube Shorts.**
- Assist with the development of content ideas, including basic scripting, filming and editing, where required.**
- Help track performance and engagement, identifying opportunities to improve future activity.**
- Work closely with Digital Experience, Performance Marketing and other Marketing colleagues to support aligned and consistent delivery.**
- Assist in working with external agencies and content partners where required.**
- Provide day-to-day support to the Performance Marketing Manager on campaigns and content activity.**
- Support the tracking and reporting of content and channel performance.**
- Help identify trends and highlight opportunities for optimisation.**
- Contribute to regular reporting and performance updates.**
- Support CRO and A/B testing activity, reviewing performance data and highlighting opportunities to improve the digital customer journey.**
- Maintain accurate and up-to-date documentation, including testing processes, system updates and release notes.****
Requirements
What you’ll need- A creative, curious and digitally minded individual, with a strong interest in content, online platforms and how customers discover and engage with brands.**
- A proactive and positive approach, with a willingness to learn, experiment and develop new skills across SEO, content creation and digital marketing.**
- Strong written communication skills, with the ability to produce clear, engaging content.**
- A good understanding (or interest in learning) how search engines and AI-driven tools surface and present information.**
- Comfortable creating simple digital content, including written, visual or short-form video, using modern tools and platforms.**
- Organised and reliable, with the ability to manage multiple tasks and meet deadlines.**
- Comfortable working with basic data and performance metrics, with the ability to identify simple insights.**
- Awareness of digital trends, platforms and content formats, with an interest in keeping up to date with new developments.**
- Experience with digital tools such as Google Analytics, CMS platforms (e.g. WordPress, Kentico) or content creation tools is helpful but not essential.**
- Degree in Marketing, Digital Media or a related discipline, or equivalent practical experience (including apprenticeships or relevant projects).****
Benefits
Comp & perks- Hybrid working**
- Annual bonus linked to performance**
- Attractive sharesave scheme (which, to date, has delivered great returns for our colleagues)**
- 25 days paid holiday per year (excluding bank holidays)**
- Pension scheme**
- Healthcare cash plan for all colleagues**
- Wellbeing initiatives such as discounted gym membership and a cycle to work scheme**
- Colleague and family discounts on Safestore products and services**
- Employee Assistance Programme**
- Enhanced parental leave
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOcontent creationdigital marketingkeyword researchmetadata updatesinternal linkingA/B testingperformance trackingdata analysiscontent optimization
Soft Skills
creativitycuriosityproactivitypositive attitudestrong written communicationorganizational skillsreliabilityability to manage multiple taskswillingness to learninterest in digital trends
Certifications
Degree in MarketingDegree in Digital MediaEquivalent practical experience