S4 Capital Group

Senior Manager, Paid Search

S4 Capital Group

full-time

Posted on:

Location Type: Hybrid

Location: North Carolina • United States

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Salary

💰 $81,000 - $97,000 per year

Job Level

Senior

About the role

  • Serve as the main point of contact and client team lead to manage 2 - 5 Monks clients
  • Responsible for the day-to-day management, analysis, and optimizations
  • Revenue & retention responsibilities for team accounts
  • Participate in onboardings, renewal calls, and other important client communications
  • Work with the team to drive paid search account strategy, forecasting, and planning
  • Analyze performance data and KPIs
  • Create and deliver quarterly performance reviews for your direct reports
  • Run weekly team meetings to track progress toward client & team goals
  • Build, launch, and continuously monitor/optimize Google, Bing, and other Paid Search ad campaigns in the platform to client-driven KPIs such as CPL, MQL, SAL, CAC, ROAS, Opportunity Win Rate, etc.
  • Lead budget pacing and optimization implementation
  • Assist in forecasting, budget planning, and product mix allocation
  • Develop, create, and launch robust testing plans
  • Think creatively to develop innovative tactics and strategies that drive results for clients
  • Assist with and run advanced training on new features and services
  • Create best practices, and assist in developing process documents

Requirements

  • Proficient in Google Ads, Bing Ads, Google Analytics, Performance Max, and Demand Gen campaigns.
  • Minimum of 4 years in direct paid search client management, including paid search strategy development, execution & client relationship management.
  • Strong focus on project management, attention to detail, and effective communication skills with both internal and external stakeholders.
  • Strong understanding of marketing attribution & alternative measurement methodologies.
  • Experience working with additional analytics tools such as Adobe Analytics, Google Analytics 4, Google Tag Manager, and / or SalesForce data connections.
  • Experience presenting digital marketing strategy to C-Suite and executive audiences.
  • Familiarity with optimizations based on offline conversion tracking.
  • Passion for crunching numbers, analyzing data, and navigating Google / Excel spreadsheets.
  • Ability to be persuasive when discussing paid search performance with clients and your team.
  • ‘Driven’ and ‘Innovative’ attributes commonly associated with you.
  • 4-year college degree or equivalent work experience.
Benefits
  • Excellent, full coverage medical, dental, and vision insurance
  • Generous PTO and 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
  • Authentic commitment to DEI efforts and sustainable growth.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Google AdsBing AdsGoogle AnalyticsPerformance MaxDemand Gen campaignspaid search strategy developmentmarketing attributionoffline conversion trackingdata analysisproject management
Soft skills
attention to detaileffective communicationpersuasivenesscreativityteam leadershipclient relationship managementanalytical thinkinginnovationgoal orientationtraining and development