Senior Specialist, Product Marketing – Multi Assets

S&P Global

Senior Specialist in Product Marketing responsible for enhancing awareness and engagement of multi-asset offerings. Collaborates with cross-functional teams to execute marketing strategies driving revenue and market share.

Posted 7/3/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $110,000 - $135,000 per yearWebsite

Tech Stack

Tools & technologies

About the role

Key responsibilities & impact

As part of the Global Marketing Team, you will be responsible for leading product marketing initiatives and content creation efforts that connect marketing activities to specific commercial outcomes, focusing on:
Content Strategy and Development: Design and implement a comprehensive content marketing strategy that showcases S&P DJI’s multi - asset solutions. Create high-quality content, including blog posts, whitepapers, brochures, video scripts, webinars and educational materials that effectively communicate index features, benefits and market insights.
Product Positioning and Messaging: Develop and refine the positioning and messaging for S&P DJI’s multi - asset index solutions. Craft compelling narratives that highlight the unique value propositions and benefits to various audiences, specifically Insurance.
Go-to-Market Strategy: Lead the development and execution of go-to-market strategies for new index launches and enhancements. Collaborate with cross-functional teams to ensure successful rollout and market penetration of multi - asset benchmark offerings and downstream products built on S&P DJI indices.
Compliance and Legal Partnership: Work closely with Compliance and Legal teams to ensure all product marketing content, client-facing materials and messaging are reviewed as needed and fully aligned with company guidelines and applicable regulatory requirements.
Market Research and Competitive Analysis: Conduct market research to identify trends, customer needs and competitive landscape. Utilize insights to inform product development and marketing strategies, ensuring S&P DJI’s offerings remain relevant and competitive.
Account-Based Marketing: Engage with key partners and clients to promote awareness and adoption of S&P DJI’s multi - asset solutions. Develop tailored marketing strategies to nurture relationships and drive downstream product usage.
Performance Metrics and Reporting: Establish KPIs and metrics to measure the success of content marketing and product marketing initiatives. Provide regular reporting and analysis to internal stakeholders to inform decision-making and strategy adjustments.

Requirements

What you’ll need

Must have 5+ years of professional experience in content/product marketing within financial services.
Strong focus on multi-asset strategies, Insurance, Investment Banks preferred.
Proven expertise in content marketing, content creation, and original content development, with a portfolio and writing samples that demonstrate effective messaging, audience engagement, and strong writing ability.
Candidates should have hands-on experience authoring content, not solely managing content development processes or agencies.
In-depth understanding of multi-asset investment strategies and the product development lifecycle.
Proven track record of developing successful product marketing strategies and campaigns that drive measurable results.
Bachelor's degree (Marketing, Communications, Business, or related field preferred).
Experience in Insurance preferred.
Exceptional interpersonal, written, and verbal communication skills, with the ability to convey complex concepts clearly, succinctly, and persuasively.
Strong project management skills with the ability to manage multiple initiatives simultaneously and meet deadlines.

Benefits

Comp & perks

Health & Wellness: Health care coverage designed for the mind and body.
Flexible Downtime: Generous time off helps keep you energized for your time on.
Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Content CreationContent Strategy DevelopmentProduct PositioningGo-to-Market StrategyPerformance MetricsKPI EstablishmentCompetitive AnalysisAudience EngagementOriginal Content DevelopmentFinancial Services Expertise

Soft Skills

Interpersonal CommunicationWritten CommunicationVerbal CommunicationProject ManagementCollaboration

Certifications

Bachelor's Degree in MarketingBachelor's Degree in CommunicationsBachelor's Degree in Business