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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital merchandising and product marketing, with a strong focus on developing go-to-market strategies and managing cross-functional projects in eCommerce environments. Proficient in data analysis and customer insights to enhance product offerings and customer experience across multiple channels.
Highest-signal resume keywords
Digital MerchandisingProduct MarketingCross-Functional Project ManagementData AnalysisECommerce Strategy
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product DefinitionBundling StrategyDemand ForecastingInventory ManagementCustomer Experience Design
Soft Skills
CollaborationLeadershipStrategic Thinking
Tools & Technologies
ShopifyAmazonTikTok ShopWalmartTarget
Industry Keywords
DTCCPGGo-To-Market StrategyPromotional CalendarOn-Site Merchandising
About the role
Key responsibilities & impact- Own RYZE's product mix and sell strategy across DTC and marketplace — Amazon, TikTok Shop, Walmart, and Target
- Define products, bundles, and pack types for sales
- Build the bundling, add-on, and attach strategy that grows basket size and lifetime value
- Own discount and incentive architecture and promotional calendar
- Lead on-site merchandising and champion navigation, search, and product-page improvements
- Partner with Innovation and R&D on product go-to-market strategies
- Forecast demand and support inventory readiness in collaboration with Operations
- Drive alignment across Engineering, Design, Creative, and Performance teams
Requirements
What you’ll need- 5+ years of experience leading digital merchandising, product marketing, commercial strategy, or go-to-market initiatives for a consumer brand
- 4+ years of experience managing complex cross-functional projects and product launches within DTC, CPG, or eCommerce environments
- Strong understanding of creating product, offer, and customer experience across channels
- Proficiency in data analysis and customer insights
- Comfortable partnering with Engineering, Design, Marketing, Operations, Finance, and Commercial teams
- Experience with Shopify, Amazon, TikTok Shop, and other digital marketplaces; Walmart and Target experience is a plus
Benefits
Comp & perks- Join a fully remote, global company
- Mission to help people feel better every day through superfoods
- Opportunity for passionate individuals to grow impact and community