Director of Digital Merchandising

RYZE

Director of Visual Merchandising & Packaging Strategy responsible for physical retail experiences and DTC packaging at RYZE. Oversee visual merchandising, packaging innovation, and cross-functional collaboration with retail partners.

Posted 7/7/2026full-timeRemote • California • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Build and own RYZE’s visual merchandising and packaging vision, grounded in premium experience, operational scalability, and retail excellence.
Translate brand positioning into world-class retail merchandising frameworks, shopper journeys, and physical brand environments.
Develop a multi-year roadmap for in-store expansion, retail toolkit evolution, and packaging innovation.
Partner with Retail Marketing, Brand, Creative, Sales, Operations, and Executive Leadership to align physical brand strategy with business and revenue goals.
Establish KPI dashboards to measure velocity impact, execution quality, cost efficiency, sustainability performance, and ROI.
Develop visual merchandising standards and playbooks for national retail partners.
Oversee creation and production of in-store signage, endcaps, shippers, shelf trays, PDQs, and secondary placements.
Architect scalable field merchandising systems, from setup guidelines to execution auditing.
Support experiential activations and brand events, including physical builds and environmental storytelling.
Own the end-to-end packaging strategy for RYZE’s DTC channel.
Improve unboxing experience, shareability, and cost per package while maintaining premium presentation standards.
Lead vendor sourcing, negotiation, and management across printing, fabrication, packaging, and fulfillment partners.

Requirements

What you’ll need

7+ years of experience in merchandising, packaging strategy, or brand production leadership within CPG, retail, beauty, wellness, or lifestyle brands.
Proven success launching national retail visual programs (Target, Whole Foods, Costco, Walmart, Sprouts, Erewhon, etc.).
Strong portfolio showcasing packaging and merchandising systems that scale across retail and DTC channels.
Deep knowledge of vendor management, print production, materials, sustainability, and cost optimization.
Experience building retail playbooks, shopper journeys, and in-store execution systems.
Strong project management, budgeting, and negotiation skills.
Highly cross-functional, with demonstrated ability to collaborate across Creative, Sales, Operations, and Brand teams.
Data-driven mindset and experience creating reporting dashboards and KPIs to measure success.
Excellent communication, leadership, and presentation skills.

Benefits

Comp & perks

Performance bonus eligibility
Equity opportunity as the company scales
Benefits: health, dental, vision, 401(k) with match, flexible PTO
A fully remote work environment

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

MerchandisingPackaging StrategyRetail PlaybooksShopper JourneysExecution SystemsCost OptimizationPrint ProductionSustainability PracticesBudgetingNegotiation

Soft Skills

CollaborationLeadershipCommunicationPresentation SkillsData-Driven Mindset