Senior Director, North America Marketing

Russell Investments

Senior Director, North America Marketing at Russell Investments driving integrated marketing strategies for growth and client engagement across North America. Leading a high-performing team and collaborating with business leaders to achieve marketing objectives.

Posted 7/18/2026full-timeSeattle • New York, Washington • 🇺🇸 United StatesSenior💰 $185,000 - $225,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive experience in developing and executing comprehensive marketing strategies tailored to institutional and wealth management audiences, with a strong focus on integrated omnichannel marketing programs and client engagement strategies.

Highest-signal resume keywords

15+ Years Marketing Leadership ExperienceIntegrated Omnichannel Marketing ProgramsClient Engagement StrategiesStrong Executive PresenceDeep Understanding of Investment Products

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Strategy DevelopmentLead GenerationClient RetentionAudience-Specific MessagingEvent Management

Soft Skills

Influencing Senior StakeholdersTeam Leadership

Tools & Technologies

SalesforceMarketo

Industry Keywords

Asset ManagementWealth ManagementInvestment ManagementFinancial ServicesCapital Markets

About the role

Key responsibilities & impact

Develop and execute a comprehensive North America marketing strategy aligned with enterprise growth objectives.
Serve as a senior marketing advisor to business leadership teams across Institutional, Wealth, and Canada.
Partner closely with Product, Distribution, Client Services, Communications, Digital, and Global Marketing teams to ensure integrated go-to-market execution.
Translate business priorities into scalable marketing programs that drive awareness, engagement, lead generation, and client retention.
Establish marketing priorities, resource allocation, and investment decisions across the region.
Lead marketing strategies for institutional investors, financial advisors, intermediaries, consultants, retirement platforms, and other key distribution channels.
Ensure audience-specific messaging, content, campaigns, and experiences are tailored to the unique needs of each market segment.
Oversee the regional strategy for client and prospect events, conferences, sponsorships, webinars, and executive engagement programs.

Requirements

What you’ll need

15+ years of progressive marketing leadership experience within asset management, wealth management, investment management, financial services, or related industries.
Demonstrated expertise marketing to both institutional and wealth management audiences.
Significant experience leading integrated omnichannel marketing programs across digital and traditional channels.
Proven success developing and executing client and prospect engagement strategies, including large-scale events and conferences.
Experience leading high-performing teams and managing multiple senior-level direct reports.
Strong executive presence with the ability to influence senior stakeholders and business leaders.
Deep understanding of investment products, capital markets, distribution channels, and client decision-making processes.
Strong knowledge of CRM interactions between Salesforce and Marketo.

Benefits

Comp & perks

Annual performance bonus (subject to eligibility criteria)
Healthcare
Retirement
Vacation
Wellbeing programs