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Product Marketing Manager – Temporary
Rush Street InteractiveProduct Marketing Manager at Rush Street Interactive supporting online casino and sportsbook marketing strategies. Focusing on user acquisition and engagement across marketing initiatives and projects.
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Support Product Marketing Initiatives: Assist in the planning and execution of product marketing efforts aimed at improving brand visibility, user acquisition, onboarding, engagement, and retention.
- Drive Cross-Functional Collaboration: Partner closely with the Creative, Product, and User Acquisition teams to align and establish dynamic workflows to effectively execute on product marketing initiatives, campaigns, and tentpole moments.
- Contribute to Messaging & Go-to-Market Plans: Help develop marketing narratives and collateral that resonate with target audiences and are grounded in competitive analysis and user insights.
- Enable Growth Opportunities: Partner with the User Acquisition and Creative team to identify and support project management of high-potential campaign opportunities that support optimized performance.
- Utilize & Share Data to Inform Decisions: Track product, user, and campaign data to produce actionable post-campaign analysis and insights; share regularly with stakeholders to inform business decisions.
- Own Key Projects: Lead specific product marketing initiatives from ideation through execution, ensuring timelines are met and stakeholders are aligned.
Requirements
What you’ll need- Bachelor’s degree in marketing, Digital Marketing, or Project Management preferred, or equivalent relevant work experience.
- Relevant Experience: 3+ years in product marketing, marketing project marketing, or related role within the online gaming, sports betting, or mobile gaming industry.
- Strong Project Management: Demonstrated ability to manage complex projects with multiple stakeholders across Marketing, Product, Operational and BI disciplines.
- Data Fluency: Ability to analyze, interpret, and effectively act on campaign performance, market data, and user behavior.
- Creative Acumen: Proficiency in digital creative processes including conceptualization, briefing, optimization, testing, and review.
- Industry Passion: Familiarity with the gaming or mobile gaming market, understanding key trends and consumer needs.
- Excellent Communication: Exceptional written and verbal communication skills to convey ideas and inspire action.
- Adaptability: Comfortable working in a dynamic, fast-paced, iterative environment while managing flexing priorities
- Able to travel occasionally both domestically and international
Benefits
Comp & perks- Comprehensive compensation
- Work-life balance initiatives
- Autonomy – we embrace personal freedom and responsibility
- Creativity – we are open to new ideas of how we can be better
- Growth – we want you to develop personally as well as professionally
- Top-notch professionals who are passionate about what they do
- People-oriented environment and supportive atmosphere
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingproject managementdata analysisdigital marketingcampaign performance analysiscompetitive analysisuser insightscreative processesconceptualizationoptimization
Soft Skills
communicationcollaborationadaptabilityleadershiporganizational skillscreativityproblem-solvingstakeholder managementtime managementflexibility
Certifications
Bachelor’s degree in marketingBachelor’s degree in Digital MarketingBachelor’s degree in Project Management