Product Marketing Manager
Rush Street Interactive
full-time
Posted on:
Location Type: Remote
Location: Remote • California, Maryland, New York, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $100,000 - $120,000 per year
Job Level
Mid-LevelSenior
Tech Stack
Go
About the role
- Support Product Marketing Initiatives: Assist in the planning and execution of product marketing efforts aimed at improving brand visibility, user acquisition, onboarding, engagement, and retention.
- Drive Cross-Functional Collaboration: Partner closely with the Creative, Product, and User Acquisition teams to align and establish dynamic workflows to effectively execute on product marketing initiatives, campaigns, and tentpole moments.
- Contribute to Messaging & Go-to-Market Plans: Help develop marketing narratives and collateral that resonate with target audiences and are grounded in competitive analysis and user insights.
- Enable Growth Opportunities: Partner with the User Acquisition and Creative team to identify and support project management of high-potential campaign opportunities that support optimized performance.
- Utilize & Share Data to Inform Decisions: Track product, user, and campaign data to produce actionable post-campaign analysis and insights; share regularly with stakeholders to inform business decisions.
- Own Key Projects: Lead specific product marketing initiatives from ideation through execution, ensuring timelines are met and stakeholders are aligned.
Requirements
- Bachelor’s degree in marketing, Digital Marketing, or Project Management preferred.
- Relevant Experience: 3+ years in product marketing, marketing project management, or related role within the online gaming, sports betting, or mobile gaming industry.
- Strong Project Management: Demonstrated ability to manage complex projects with multiple stakeholders across Marketing, Product, Operational and BI disciplines.
- Data Fluency: Ability to analyze, interpret, and effectively act on campaign performance, market data, and user behavior.
- Creative Acumen: Proficiency in digital creative processes including conceptualization, briefing, optimization, testing, and review.
- Industry Passion: Familiarity with the gaming or mobile gaming market, understanding key trends and consumer needs.
- Excellent Communication: Exceptional written and verbal communication skills to convey ideas and inspire action.
- Adaptability: Comfortable working in a dynamic, fast-paced, iterative environment while managing flexing priorities.
Benefits
- Discretionary annual company bonus (Eligibility Varies by Role)
- 401(k) plan with 100% company match on the first 4%
- Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance
- Paid Time Off (Eligibility Varies by Role)
- Employee Assistance Program (EAP)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingmarketing project managementdata analysiscampaign performance analysisdigital marketingcreative processesconceptualizationbriefingoptimizationtesting
Soft skills
project managementcommunicationadaptabilitycollaborationcreativityanalytical thinkingstakeholder managementproblem-solvingtime managementteam leadership
Certifications
Bachelor’s degree in marketingBachelor’s degree in Digital MarketingBachelor’s degree in Project Management