B2B Content Manager

Rula

B2B Content Manager developing high-impact messaging for health plan, provider, and broker partners at a mental health company. Collaborating with creative teams to produce partner-facing content.

Posted 7/29/2026full-timeRemote • Hawaii • 🇺🇸 United StatesMid-LevelSenior💰 $118,000 - $136,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B content management, focusing on high-impact messaging and cross-channel campaign development. Proven ability to collaborate with creative teams and optimize content performance through data-driven adjustments.

Highest-signal resume keywords

B2B Content ManagementCross-Functional Team CollaborationContent Performance MeasurementStakeholder Feedback ManagementAI Tools Utilization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content DevelopmentLanding Page CreationCase Study WritingCampaign StrategyPerformance Optimization

Soft Skills

StorytellingCollaborationAdaptabilityCommunication

Tools & Technologies

AI Content Tools

Industry Keywords

Health PlanProvider PartnershipsBroker RelationshipsMarketing Content

About the role

Key responsibilities & impact

As a critical member of the growing owned content team, you’ll serve as our dedicated B2B Content Manager, developing high-impact messaging for our employer, health plan, provider, and broker partners.
In this role, you’ll partner with creative to drive the end-to-end production of partner-facing content, from high-converting landing pages and compelling case studies to cross-channel campaigns and sales collateral.
You’ll be joining a collaborative, mission-driven team culture where your storytelling directly expands access to quality mental healthcare through key B2B relationships at Rula.

Requirements

What you’ll need

5+ years of related professional experience
Strong portfolio of marketing content samples
Experience working with cross-functional teams, such as creative and product marketing, to achieve objectives and meet deadlines
Experience measuring the effectiveness of content and making adjustments to optimize performance
Experience balancing feedback and edits from multiple stakeholders and using AI tools to optimize content

Benefits

Comp & perks

100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)
Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
401(k) plan access: Start saving for your future
Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering
Employee Assistance Program (EAP): Supporting your mental and physical health
Quarterly department stipend: Fun team-building activities or in-person gatherings
Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all
Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses
Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend