
Director of Revenue Strategy – Planning
Rula
full-time
Posted on:
Location Type: Remote
Location: Remote • Hawaii • 🇺🇸 United States
Visit company websiteSalary
💰 $182,800 - $204,300 per year
Job Level
Lead
Tech Stack
Tableau
About the role
- Own the operating model for one of Rula’s core B2B business units
- Design how we grow: building the plan, modeling targets and capacity, defining the sales funnel, and turning performance data into clear decisions about where to focus
- Help move a promising B2B motion from “growth” to “scale” by sharpening our Ideal Customer Profile (ICP), improving economics, and making sure the team has a plan they trust and can execute against
Requirements
- 10+ years of experience across revenue functions, with 5+ specifically in Sales Ops, RevOps, Strategy, or related GTM roles in B2B or B2B2C businesses
- 3+ years of people management experience
- Demonstrated expertise building and owning GTM plans (targets, quotas, territories, coverage models, or RoE) for SMB and Mid-Market sales teams
- Strong analytical skills; with an ability to derive insights from raw data, build/maintain forecasting models, understand funnel dynamics, and lead/co-lead pipeline reviews
- Excellent written and verbal communication, including experience creating executive-ready narratives and decks and translating trade-offs to non-technical audiences
- Experience working cross-functionally with Sales, Marketing, Finance, and Product to land GTM decisions
- Experience with B2B healthcare GTM motions (preferred)
- Prior work in a multi-channel GTM environment (e.g., inbound + outbound + partner/alliances) (preferred)
- Experience in a startup or high-growth, agile environment with shifting priorities (preferred)
- Expertise with Salesforce (or equivalent CRM) and basic BI tools (e.g. Looker, Tableau, Hex, PowerBI) (preferred)
Benefits
- 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)
- Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
- Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
- 401(k) plan access: Start saving for your future
- Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
- Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering
- Employee Assistance Program (EAP): Support for your mental and physical health
- New hire home office stipend: Set up your workspace for success
- Quarterly department stipend: Fund team-building activities or in-person gatherings
- Wellness events and lunch & learns: Explore a variety of engaging topics
- Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Sales OperationsRevenue OperationsGo-To-Market StrategyForecasting ModelsPipeline ManagementData AnalysisTarget SettingQuota ManagementTerritory ManagementCoverage Models
Soft skills
Analytical SkillsCommunicationPeople ManagementCross-Functional CollaborationExecutive PresentationDecision MakingTrust BuildingAdaptabilityLeadershipInsight Derivation