Ruby Labs

Growth Manager

Ruby Labs

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Europe

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About the role

  • Funnel Optimization: Define and implement hypotheses to improve the conversion rate (CR) to purchase and lifetime value (LTV) within the web funnel.
  • Data-Driven Strategy: Dive deep into data on the competitive environment and user behavior to propose strategies that drive customer acquisition efficiency and improve CPA.
  • Testing Roadmap: Run a robust testing roadmap to drive continuous improvement in the web funnel, ensuring strict quarterly KPIs are met and exceeded.
  • Cross-Functional Collaboration: Collaborate closely with designers, developers, and other key stakeholders to seamlessly execute optimization strategies, from product requirement documents to implementation.
  • Agile Ceremonies: Assist the Engineering team in leading agile software development ceremonies, including daily standups, grooming, planning, and retrospectives.
  • Ownership of Results: Lead the entire growth process, taking full responsibility for outcomes—from hypothesis creation to final implementation and evaluation.
  • UA Collaboration: Work hand-in-hand with the User Acquisition (UA) team to build and optimize the full flow, ensuring every step, from the first user interaction through registration and payment, is optimized for growth.
  • User Pain Points: Deeply understand user pain points and behaviors, leveraging this knowledge to determine the most effective strategies for selling our product.

Requirements

  • Proven experience with web funnel optimization in a B2C environment.
  • 4+ years of growth product management experience, specializing in B2C subscription models.
  • Ability to define, run, and analyze A/B tests specifically for web-based funnels.
  • Experience leading growth initiatives with a focus on improving CR, LTV, and other performance metrics.
  • Strong collaboration skills to work effectively with cross-functional teams, including designers, developers, and data science teams.
  • Ability to manage multiple growth initiatives and meet strict quarterly KPIs.
  • Strong problem-solving skills with a user-first mindset, aimed at understanding pain points and optimizing the user experience.
  • Experience building and executing strategic roadmaps for growth testing.
  • Familiarity with leading agile software development ceremonies is a plus.
Benefits
  • Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
  • Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
  • Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
  • Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
  • Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
web funnel optimizationA/B testingdata analysisgrowth product managementB2C subscription modelsperformance metricsstrategic roadmapsuser experience optimizationconversion rate (CR)lifetime value (LTV)
Soft Skills
collaborationproblem-solvinguser-first mindsetownership of resultscross-functional teamworkcommunicationleadershipadaptabilitystrategic thinkingtime management