Senior Analyst, Analytics

RPA Health

Senior Digital Analyst on RPA's Analytics team turning data into actionable insights. Engaging with cross-functional teams to improve strategies and inform decisions based on analytics.

Posted 6/17/2026full-timeSanta Monica • California • 🇺🇸 United StatesSeniorWebsite

Tech Stack

Tools & technologies

ETLSQL

About the role

Key responsibilities & impact

Deliver ongoing performance reports, translating data into insights and recommendations for business executives and digital stakeholders
Conduct deep-dive analyses (e.g. A/B testing, audience segmentation, campaign performance, pre/post redesigns) to uncover trends and opportunities that drive optimization and growth
Monitor performance and data quality, proactively identifying and flagging any issues to the appropriate teams
Contribute to measurement strategy across brands, including measurement planning, goal setting, testing strategies, and performance evaluation across web and email
Collaborate with cross-functional partners to analyze channel performance, inform strategy, improve user experience, and optimize marketing and analytics initiatives
Support analytics implementation across websites and applications:
Develop tagging documentation aligned with business requirements
Conduct UAT for analytics tags in staging and production environments
Identify, troubleshoot, and communicate tagging issues to relevant teams (e.g. account, media, tech, web dev, engineering, etc.)
Expand analytics capabilities through forecasting, automation, and business intelligence solutions, including the development of internal and leadership dashboards
Help shape an “AI-ready” analytics ecosystem by integrating AI into our data workflows, measurement, and governance practices
Craft, test, and refine generative AI prompts to support accurate and thoughtful analysis
Build and maintain a shared library of prompts, use cases, and best practices to enable consistent, high-quality outputs
Apply a test-and-learn approach, iterating, evaluating, and validating outputs to ensure they are grounded in strong data and sound judgment.

Requirements

What you’ll need

2+ years of experience with Google Analytics and/or Adobe Analytics, including troubleshooting tagging using network traffic and debugging tools
Strong experience working with raw data using SQL and Business Intelligence (BI) tools
Familiarity with ETL tools (e.g., Domo) to clean, transform, and prepare data for reporting
Understanding of A/B testing, multivariate testing, and email analytics
Understanding of data privacy, governance, and responsible AI usage in a marketing and analytics context
Ability to build sophisticated reports, including case studies and performance recaps
Experience using generative AI tools (e.g., ChatGPT or similar), with a curiosity for applying AI to improve analytics workflows, reporting, and insight generation.

Benefits

Comp & perks

As an Equal Opportunity Employer, at RPA we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status, disability, or any other classification protected by federal, state, or local law.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Google AnalyticsAdobe AnalyticsSQLBusiness IntelligenceETL toolsA/B testingmultivariate testingemail analyticsgenerative AI toolsdata analysis

Soft Skills

collaborationcommunicationproblem-solvinganalytical thinkingcuriosityattention to detailstrategic thinkingadaptabilitycreativitycritical thinking