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Associate Media Director, Media Strategy
RPA HealthAssociate Media Director at RPA, leading media strategy for the Acura business. Collaborating with a diverse team to drive measurable business results.
About the role
Key responsibilities & impact- Own holistic, full-funnel media strategy aligned to client business goals and KPIs
- Lead annual planning, long-range roadmaps, and cross-channel investment frameworks
- Push thinking beyond 'the plan' to identify growth opportunities, innovation pilots, and test-and-learn strategies
- Act as a strategic thought partner to Media Directors, Account leadership, and clients
- Serve as a senior, day-to-day client lead across major campaigns or initiatives
- Lead high-stakes client presentations and strategic conversations independently
- Bring a clear point of view and guide clients through trade-offs and recommendations with confidence
- Be viewed by clients as a trusted advisor, not just a media executor
- Oversee investment health, pacing, and performance across channels and partners
- Partner closely with Analytics and Investment teams to guide optimization strategy
- Proactively identify risks and course-correct across budget, timing, or performance
- Maintain final accountability for accuracy, consistency, and storytelling across deliverables
- Manage and develop a team of 4 and strengthen Media Supervisors as independent leaders
- Set and reinforce a high bar for strategic rigor, client readiness, and executional quality
- Provide clear direction and feedback without reliance on constant escalation
- Collaborate across Account, Analytics, Investment, Insights, and Creative teams to drive alignment and momentum
Requirements
What you’ll need- Current or recent experience operating at the Associate Media Director level (or equivalent)
- Proven ownership of integrated media strategy across multiple channels and significant investment
- Experience leading senior client relationships and executive-level conversations
- Demonstrated people-management experience with Supervisors and Planners
- Ability to make informed, confident decisions in fast-moving, ambiguous environments
Benefits
Comp & perks- full benefits package
- growth opportunities within the agency
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media strategycross-channel investmentperformance optimizationbudget managementdata analysis
Soft Skills
strategic thinkingclient relationship managementleadershipcommunicationdecision-making