
Head of Growth, E-Commerce
Rove Concepts
contract
Posted on:
Location Type: Remote
Location: Remote • 🇹🇼 Taiwan
Visit company websiteJob Level
Lead
About the role
- Develop and execute a comprehensive growth strategy to scale e-commerce revenue to $50M+.
- Oversee CRO initiatives to optimize conversion rates across the customer journey.
- Partner with product, merchandising, CX, and logistics to optimize online operations and customer experience.
- Identify new revenue opportunities through experimentation, A/B testing, and channel diversification.
- Manage budget allocation across all marketing and growth initiatives.
- Report on KPIs, insights, and strategy results to executive leadership.
- Build and manage a high-performing growth team.
- Analyze performance metrics, LTV, CAC, and funnel behavior to drive strategic decisions.
- Own marketplace strategy where applicable (Amazon, Wayfair, etc.) to maximize reach and revenue.
- Lead performance marketing across all digital channels (paid search, paid social, email/SMS, affiliates, retargeting).
Requirements
- 5–7+ years of experience in e-commerce, digital marketing, or growth leadership.
- Strong expertise in performance marketing across multiple digital channels.
- Experience with A/B testing, CRO tools, and analytics platforms.
- Data-driven decision-making with expert proficiency in analytics tools (GA4, Looker, Shopify data, etc.).
- Ability to operate in a fast-paced, high-growth environment.
- Strong leadership and cross-functional collaboration abilities.
- Deep understanding of LTV/CAC, attribution models, and customer acquisition funnels.
- Proven ability to scale e-commerce revenue, ideally to $20M–$50M+ levels.
Benefits
- Rocketing growth – yours and ours.
- At Rove Concepts, there are lots of opportunities for personal and professional growth.
- That's because we believe in developing, investing, and promoting from within.
- Remote work flexibility.
- Competitive Compensation – We recognize and reward top talent with a salary that reflects your skills and contributions.
- Working together with seasoned and driven entrepreneurs and entrepreneurial talent who truly strive to make a difference.
- Working in a rapidly growing company where you benefit from flat structures and a highly motivated team.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
e-commercedigital marketinggrowth strategyconversion rate optimizationA/B testingperformance marketinganalyticscustomer acquisitionLTVCAC
Soft skills
leadershipcross-functional collaborationdata-driven decision-makingstrategic thinkingteam managementcommunicationproblem-solvingadaptabilityanalytical thinkingbudget management