Regional Marketing Process & Technology Specialist

Rockwell Automation

Regional Marketing Process & Technology SME at Rockwell Automation focusing on marketing process improvement and enablement. Collaborates with regional teams for sales and marketing alignment and opportunity progression.

Posted 6/26/2026full-timeMexico City • 🇲🇽 MexicoMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Improve adoption and provide first-line enablement support
Validate issues related to Pre‑Pipeline and distributor-led opportunity flows, routing outcomes, and attribution visibility
Ensure regional teams can implement while escalating only validated system defects
Be the regional owner of marketing process and technology, ensuring adoption, agreement on Sales, execution of marketing-driven opportunity processes
Promote global process standards locally and help Sales, Marketing, and Partner partners understand how to build within them
Support regional training, office hours, and rollout communications
Improve adoption of ESO tools, ensuring usage across teams
Receive regional questions and issues, differentiating between user education needs vs. true system defects
Escalate validated issues with clear examples and business context
Provide structured feedback loops to global owners to improve usability and adoption
Align Marketing, Sales, and SDR teams to ensure collaboration and opportunity progression
Be the “translator” between global design and regional execution realities
Ensure regional teams understand how marketing supports opportunity progression and partner workflows
Support regional team members and guide adoption of processes
Provide insights and feedback from the region to global teams
Build relationships with team members to improve execution and understanding

Requirements

What you’ll need

5+ years of experience in Marketing Ops, RevOps, Sales Ops, or Partner Operations
Team member management skills
English required
Explain process and system behavior to users
Experience collaborating globally while representing regional needs
Exposure to LeanData and Salesforce
Experience working in global or multi-region environments
Understanding of SDR workflows and early-stage opportunity processes (ESO)

Benefits

Comp & perks

medical major medical insurance
food vouchers

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Marketing OperationsRevenue OperationsSales OperationsPartner OperationsSDR workflowsEarly-stage opportunity processesUser educationProcess validationSystem defect escalationFeedback loops

Soft Skills

Team member managementCollaborationCommunicationRelationship buildingTraining supportProblem differentiationProcess explanationAdaptabilityGlobal representationExecution guidance