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Channel Enablement/Sales Force Effectiveness
Rockwell Automation. Develop and deliver enablement that increases distributor and customer awareness of the Lifecycle Services portfolio and drives new opportunity generation.
About the role
Key responsibilities & impact- Develop and deliver enablement that increases distributor and customer awareness of the Lifecycle Services portfolio and drives new opportunity generation.
- Support implementation of Distributor's services sales enablement and plans
- Partner with LCS Territory Business Leads to deliver channel‑focused commercial enablement.
- Collaborate with other enablement teams to ensure alignment, prevent duplication of effort, and deliver a unified message across the business (Customer Success, Partner Success, Revenue Enablement, Technical Enablement, C&I).
- Support major Lifecycle Services growth initiatives, ensuring consistent messaging and distributor adoption.
- Support the growth of key transactional services (Remanufacturing, Exchange, Repair, Field Services, Training) and ARR offerings (ISA, Inventory+, TC, etc.).
- Mobilize distributors and sales regions to execute on commercial programs and core/ARR growth priorities.
- Host and manage the North America Channel LCS Competency Series and the NA Channel LCS Monthly Affinity Call, ensuring consistent communication, engagement, and alignment across distributor teams.
- Create, manage, and design role‑based learning plans for distributor LCS resources, ensuring they have the knowledge, capability, and commercial readiness needed to effectively represent and grow the LCS portfolio.
- Provide process guidance and content related to services proposals, sales motions, and commercial excellence.
- Partner with Sales Enablement, Marketing, Sales Operations, Customer Care, Delivery, and Customer Success teams to align messaging, reduce complexity, and ensure program effectiveness.
- Build relationships across Rockwell Automation and distributor organizations to gather market feedback and translate it into actionable enablement improvements.
Requirements
What you’ll need- Bachelor’s Degree or Equivalent Years of Relevant Work Experience
- Legal authorization to work in the U.S. We will not sponsor individuals for employment visas, now or in the future, for this job opening.
- Bachelor’s degree in Engineering, Computer Science, Information Technology, Business, or Marketing. (Preferred)
- Minimum of 5 years of related experience in sales, channel management, marketing, or participation in a leadership development program (e.g., LDP). (Preferred)
- Understanding of Rockwell Automation's limited distribution and market access model, or experience working within a similar industrial channel structure. (Preferred)
- Experience managing projects from concept to delivery with appropriate communication and escalation. (Preferred)
- Experience with distributor enablement, channel sales programs, or technical/industrial sales. (Preferred)
- Familiarity with Lifecycle Services sales cycles and services proposal processes. (Preferred)
- Proven experience developing training or enablement content (eLearning, webinars, playbooks, guides). (Preferred)
Benefits
Comp & perks- Health Insurance including Medical, Dental and Vision
- 401k
- Paid Time off
- Parental and Caregiver Leave
- Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
project managementsales enablementtraining developmenteLearningwebinarsplaybooksservices proposal processeschannel sales programsLifecycle Services sales cyclescommercial excellence
Soft Skills
communicationcollaborationrelationship buildingengagementorganizational skillsleadershipalignmentmarket feedback translationcapability developmentknowledge management
Certifications
Bachelor’s DegreeLeadership Development Program (LDP)