
Director of Integrated Sales Marketing
Rockbot
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $145,000 - $195,000 per year
Job Level
Lead
About the role
- Partner with Sales, Product, and Marketing leadership to align go-to-market narratives and campaigns around shared revenue goals.
- Develop cohesive stories that connect Rockbot’s software, media, and advertising capabilities into clear, results-driven client solutions.
- Ensure that every pitch, deck, and proposal supports the full customer journey — from first touch to signed deal to renewal.
- Bring a unified voice to the marketplace by connecting brand storytelling with measurable business outcomes.
- Lead end-to-end RFP and proposal development across enterprise software, retail media, and advertising opportunities.
- Translate complex technology and performance data into narratives that resonate with both operational and executive buyers.
- Build scalable frameworks and templates to streamline proposal creation, ensuring consistency and speed-to-market.
- Partner with sales leadership to craft win themes, positioning, and measurable ROI stories that help close deals.
- Own the creation of all sales collateral, including decks, one-sheets, case studies, and pitch materials for major verticals and accounts. Collaborate with design and data teams to build modular, visually compelling, and on-brand presentations.
- Equip sellers with plug-and-play materials and messaging frameworks that improve win rates and shorten sales cycles.
- Partner with Product Marketing to translate new platform features into revenue-driving narratives for sales and advertisers.
- Work closely with RevOps and Finance to align messaging, pricing narratives, and ROI evidence across sales materials. Monitor competitive trends (e.g., Stingray, Mood Media, Stratacache, PRN) and distill Rockbot’s differentiators into clear, client-ready proof points.
- Contribute to vertical playbooks and category narratives that amplify Rockbot’s leadership in retail media and in-location experiences.
Requirements
- 10+ years of experience in Sales Marketing, Integrated Marketing, RFP Management, or Marketing Communications, ideally in media, retail media, or SaaS.
- Proven ability to align sales and marketing to drive revenue through consistent storytelling, collateral, and campaign strategy.
- Track record of leading high-volume RFPs, crafting winning proposals, and supporting sales teams through large, complex deals.
- Exceptional storytelling, writing, and design sensibility; proficiency in PowerPoint, Google Slides, and creative tools (Keynote, Adobe, Canva).
- Strong understanding of media networks, ad tech, or enterprise software — with an ability to connect platform capabilities to business outcomes.
- Skilled collaborator who thrives cross-functionally with Sales, Product, Marketing, and Creative teams.
- Strategic and hands-on; able to toggle between shaping the message and building the deck that wins the deal.
- Comfortable in a fast-paced, growth-stage environment with shifting priorities and high visibility.
Benefits
- Equity
- Benefits for all team members
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
RFP ManagementIntegrated MarketingSales MarketingMarketing CommunicationsStorytellingProposal DevelopmentCampaign StrategyWritingDesign SensibilityRevenue-Driving Narratives
Soft skills
CollaborationStrategic ThinkingHands-on ApproachAdaptabilityCommunicationCreativityLeadershipProblem SolvingCross-Functional TeamworkClient Engagement