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Senior Salesforce Marketing Cloud – Techno Functional, ExactTarget
Robusta StudioSalesforce Marketing Cloud Senior professional responsible for leading integration and optimization of marketing solutions. Collaborating with teams to ensure successful campaign execution and technical management.
Tech Stack
Tools & technologiesCloudETLSQL
About the role
Key responsibilities & impact- Gather and analyze business requirements for marketing automation and customer engagement initiatives.
- Translate business needs into scalable Salesforce Marketing Cloud solutions.
- Lead campaign planning, customer journey design, segmentation, and personalization strategies.
- Collaborate with marketing, CRM, analytics, and business teams to optimize customer communications.
- Support user training, documentation, and platform best practices.
- Configure and manage Salesforce Marketing Cloud / ExactTarget modules, including:
- Email Studio
- Automation Studio
- Journey Builder
- Contact Builder
- Mobile Studio
- Triggered Sends
- Develop dynamic and personalized communications using:
- AMPscript
- SSJS
- HTML/CSS
- SQL
- Build and maintain automations, triggered campaigns, data extensions, and reusable templates.
- Troubleshoot technical issues and optimize campaign performance.
- Integrate Salesforce Marketing Cloud with Salesforce CRM, APIs, external databases, and third-party applications.
- Manage subscriber data, segmentation logic, suppression lists, and audience targeting.
- Support data migration, synchronization, and ETL processes.
- Ensure data quality, governance, and compliance with marketing standards.
- Execute and monitor email and multi-channel marketing campaigns.
- Perform QA testing and validate campaign accuracy before deployment.
- Analyze campaign performance metrics and recommend optimization strategies.
- Support A/B testing and reporting activities.
- Serve as the bridge between technical and business teams.
- Mentor junior team members and support knowledge sharing.
- Participate in architecture discussions and solution recommendations.
- Ensure adherence to Salesforce Marketing Cloud best practices and governance standards.
Requirements
What you’ll need- Bachelor’s degree in Computer Science, Information Systems, Marketing, or related field.
- 5+ years of hands-on experience with Salesforce Marketing Cloud / ExactTarget.
- Strong techno-functional expertise in marketing automation platforms.
- Proven experience with:
- Journey Builder
- Automation Studio
- Contact Builder
- Email Studio
- SQL
- AMPscript
- API integrations
- Experience with Salesforce CRM integrations and customer data management.
- Strong understanding of customer lifecycle marketing and campaign execution.
- Excellent problem-solving and stakeholder communication skills.
Benefits
Comp & perks- 🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Robusta Studio Website LinkedIn All Job Openings 51 - 200 employees robusta is a tech agency working with a diverse client base across different sectors & industries on implementing digital transformation programs. Engagements are typically focused on digitization of existing operations & processes and/or activation of digital customer engagement channels. With a team of 100+ tech and market consultants, robusta maintains an impactful footprint across EMEA and engages with its clients through its two key operations hubs in Egypt and Germany. Senior Salesforce Marketing Cloud – Techno Functional, ExactTarget 🔥 0 minutes ago 🇪🇬 Egypt – Remote ⏰ Full Time 🟠 Senior 🤑 Sales Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
- Gather and analyze business requirements for marketing automation and customer engagement initiatives.
- Translate business needs into scalable Salesforce Marketing Cloud solutions.
- Lead campaign planning, customer journey design, segmentation, and personalization strategies.
- Collaborate with marketing, CRM, analytics, and business teams to optimize customer communications.
- Support user training, documentation, and platform best practices.
- Configure and manage Salesforce Marketing Cloud / ExactTarget modules, including:
- Email Studio
- Automation Studio
- Journey Builder
- Contact Builder
- Mobile Studio
- Triggered Sends
- Develop dynamic and personalized communications using:
- AMPscript
- SSJS
- HTML/CSS
- SQL
- Build and maintain automations, triggered campaigns, data extensions, and reusable templates.
- Troubleshoot technical issues and optimize campaign performance.
- Integrate Salesforce Marketing Cloud with Salesforce CRM, APIs, external databases, and third-party applications.
- Manage subscriber data, segmentation logic, suppression lists, and audience targeting.
- Support data migration, synchronization, and ETL processes.
- Ensure data quality, governance, and compliance with marketing standards.
- Execute and monitor email and multi-channel marketing campaigns.
- Perform QA testing and validate campaign accuracy before deployment.
- Analyze campaign performance metrics and recommend optimization strategies.
- Support A/B testing and reporting activities.
- Serve as the bridge between technical and business teams.
- Mentor junior team members and support knowledge sharing.
- Participate in architecture discussions and solution recommendations.
- Ensure adherence to Salesforce Marketing Cloud best practices and governance standards. 🎯 Requirements
- Bachelor’s degree in Computer Science, Information Systems, Marketing, or related field.
- 5+ years of hands-on experience with Salesforce Marketing Cloud / ExactTarget.
- Strong techno-functional expertise in marketing automation platforms.
- Proven experience with:
- Journey Builder
- Automation Studio
- Contact Builder
- Email Studio
- SQL
- AMPscript
- API integrations
- Experience with Salesforce CRM integrations and customer data management.
- Strong understanding of customer lifecycle marketing and campaign execution.
- Excellent problem-solving and stakeholder communication skills. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Regional Sales Manager 🕒 April 30 spiderSilk 11 - 50 🔒 Cybersecurity 🤖 Artificial Intelligence ☁️ SaaS Website LinkedIn All Job Openings Regional Sales Director leading sales initiatives in Egypt for a cybersecurity company. Driving team success and achieving revenue objectives in a competitive tech market. 🇪🇬 Egypt – Remote 💰 $9M Series A - spiderSilk on 2023-11 ⏰ Full Time 🟠 Senior 🔴 Lead 🤑 Sales Tele-Sales Agent – Saudi Speaking 🕒 April 11 Taeyen-تعيين 11 - 50 Website LinkedIn All Job Openings Tele-Sales Agent promoting services to potential clients in the Saudi market. Working remotely from Egypt with a focus on converting leads into successful sales. 🇪🇬 Egypt – Remote ⏰ Full Time 🟡 Mid-level 🟠 Senior 🤑 Sales 🗣️🇸🇦 Arabic Required Sales Specialist 🕒 April 2 Virtual Worker Now 201 - 500 Website LinkedIn All Job Openings Sales Specialist managing outbound cold calls and presenting products/services. Maintaining client relationships and ensuring satisfaction while meeting sales targets. 🇪🇬 Egypt – Remote ⏰ Full Time 🟡 Mid-level 🟠 Senior 🤑 Sales Presales Manager 🕒 April 1 Müller's Solutions 11 - 50 Website LinkedIn All Job Openings Presales Manager for Müller's Solutions driving presales processes and engaging with clients. Collaborating with sales and technical teams to tailor offerings and proposals. 🇪🇬 Egypt – Remote ⏰ Full Time 🟡 Mid-level 🟠 Senior 🤑 Sales Media Sales Manager 🕒 March 24 TDG (ThinkDigital Group) 201 - 500 🤝 B2B 🛍️ eCommerce Website LinkedIn All Job Openings Media Sales Manager responsible for expanding Project Agora's market in North Africa. Leading partnerships with advertisers and shaping growth strategies for digital advertising. 🇪🇬 Egypt – Remote ⏰ Full Time 🟠 Senior 🔴 Lead 🤑 Sales 🗣️🇸🇦 Arabic Required View More Sales Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs
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Hard Skills & Tools
Salesforce Marketing CloudExactTargetJourney BuilderAutomation StudioContact BuilderEmail StudioAMPscriptSSJSHTMLSQL
Soft Skills
problem-solvingstakeholder communicationmentoringcollaborationcustomer journey designcampaign planningpersonalization strategiesdata quality governanceknowledge sharingoptimization strategies