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Risepoint

Growth Marketing Manager

Risepoint

Growth Marketing Manager at Risepoint, driving paid media campaigns for university partners. Focus on campaign management, onboarding new programs, and cross-functional collaboration.

Posted 7/15/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in paid media strategy and execution, with a strong focus on campaign optimization, performance analysis, and cross-functional collaboration. Proficient in managing digital marketing campaigns across various platforms while delivering actionable insights and maintaining high standards of communication.

Highest-signal resume keywords
Paid Media StrategyCampaign ManagementData AnalysisGoogle AdsMicrosoft Excel

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Digital MarketingCampaign OptimizationPerformance AnalysisKPI DevelopmentReporting Tools
Soft Skills
Analytical MindsetCommunication SkillsProblem-Solving SkillsProject Management
Tools & Technologies
Google AdsFacebook Ads ManagerMicrosoft AdsGoogle Looker StudioTableau
Industry Keywords
Paid MediaDigital MarketingCross-Functional CollaborationPerformance BenchmarksSOP Development

Tech Stack

Tools & technologies
Tableau

About the role

Key responsibilities & impact
  • Own paid media strategy and execution, ensuring campaigns are paced, optimized, and aligned to performance goals
  • Assist in monitoring media spend and lead pacing with a high degree of accuracy and accountability
  • Analyze campaign performance across channels and translate findings into clear, actionable insights and recommendations
  • Proactively identify platform expansion opportunities, tactical tests, and industry trends to drive continuous improvement in media strategy
  • Collaborate with third party vendors on campaign launch strategy and opportunities
  • Support the onboarding of new university partners and programs, contributing to initial campaign and landing page setup, creative development, account structure, and strategic recommendations
  • QA, monitor and optimize performance for new program campaigns at partner schools, ensuring early-stage campaigns ramp efficiently and hit established benchmarks
  • Help establish KPIs and performance benchmarks for new programs, and ensure a smooth transition to steady-state management
  • Collaborate with cross-functional teams — including project management, creative, integrated marketing, and marketing operations
  • Partner with cross-functional team members to develop and maintain standard operating procedures (SOPs) that improve consistency and efficiency across the team
  • Identify opportunities to streamline workflows and contribute to scalable processes that support team growth
  • Serve as a primary media contact in new partner and new program launch projects
  • Deliver clear performance updates that tell the story behind the data
  • Act as a subject matter expert for paid media best practices across search, social, and display channels

Requirements

What you’ll need
  • Minimum of 5 years of paid media or digital marketing experience
  • Bachelor's degree in Marketing, Communications, or a related field
  • Proficiency in Microsoft Office Suite, with advanced skills in Microsoft Excel or Google Sheets
  • Hands-on experience managing campaigns in Google Ads, Facebook/Meta Ads Manager, Microsoft Ads, and/or LinkedIn Ads
  • Experience with reporting and visualization tools such as Google Looker Studio, Tableau, or Power BI
  • Strong analytical mindset with demonstrated ability to translate data into actionable strategy
  • Excellent written and verbal communication skills, including experience presenting to stakeholders
  • Proven ability to manage multiple accounts or cross-functional projects simultaneously in a fast-paced environment, coordinating stakeholders across teams
  • Comfort working with project management or collaboration tools (e.g., Asana, Monday.com, Trello, Smartsheet) to track tasks, timelines, and stakeholder commitments
  • Self-directed with strong problem-solving skills and sound business judgment

Benefits

Comp & perks
  • Health insurance
  • Paid time off
  • Professional development opportunities