
Senior Search Engine Optimization Manager
Risepoint
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Lead SEO strategy for multiple simultaneous website migrations across a portfolio of university partner sites.
- Define and operationalize scalable migration frameworks, playbooks, and governance models.
- Own and deliver key migration artifacts including site maps, URL and redirect mapping, redirect logic and QA validation processes.
- Identify and mitigate SEO risks pre-, during-, and post-migration to protect and improve organic performance.
- Provide strategic recommendations for information architecture aligned to Risepoint’s Global IA, search demand, user intent, and conversion goals.
- Drive on-page optimization strategies across migrated and existing content, including metadata, internal linking, and entity alignment.
- Partner with Engineering, MarTech, and Front-End teams to ensure the new platform supports SEO best practices at scale.
- Analyze organic performance trends pre/post-migrations, diagnose issues and opportunities, and communicate insights to leadership.
- Serve as the SEO subject matter expert across migration initiatives, influencing stakeholders across Product, UX, Engineering, Content, and Analytics.
Requirements
- 6-8 years organic performance optimization for enterprise, agency, or multi-site ecosystems
- Proven experience leading multiple, complex website migrations simultaneously
- Strong experience developing information architecture, site maps, and content strategies aligned to search intent
- Strong analytical capability, with experience translating performance data into prioritized, actionable SEO recommendations.
- Excellent communication and stakeholder management skills.
- Deep expertise in technical SEO, including site architecture, URL structures, redirects, crawlability, indexation, and performance optimization
Benefits
- Health insurance
- Paid time off
- Professional development
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEO strategywebsite migrationsinformation architecturesite mapscontent strategiestechnical SEOURL structuresredirectscrawlabilityindexation
Soft Skills
analytical capabilitycommunication skillsstakeholder management