Risepoint

Senior Search Engine Optimization Manager

Risepoint

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Lead SEO strategy for multiple simultaneous website migrations across a portfolio of university partner sites.
  • Define and operationalize scalable migration frameworks, playbooks, and governance models.
  • Own and deliver key migration artifacts including site maps, URL and redirect mapping, redirect logic and QA validation processes.
  • Identify and mitigate SEO risks pre-, during-, and post-migration to protect and improve organic performance.
  • Provide strategic recommendations for information architecture aligned to Risepoint’s Global IA, search demand, user intent, and conversion goals.
  • Drive on-page optimization strategies across migrated and existing content, including metadata, internal linking, and entity alignment.
  • Partner with Engineering, MarTech, and Front-End teams to ensure the new platform supports SEO best practices at scale.
  • Analyze organic performance trends pre/post-migrations, diagnose issues and opportunities, and communicate insights to leadership.
  • Serve as the SEO subject matter expert across migration initiatives, influencing stakeholders across Product, UX, Engineering, Content, and Analytics.

Requirements

  • 6-8 years organic performance optimization for enterprise, agency, or multi-site ecosystems
  • Proven experience leading multiple, complex website migrations simultaneously
  • Strong experience developing information architecture, site maps, and content strategies aligned to search intent
  • Strong analytical capability, with experience translating performance data into prioritized, actionable SEO recommendations.
  • Excellent communication and stakeholder management skills.
  • Deep expertise in technical SEO, including site architecture, URL structures, redirects, crawlability, indexation, and performance optimization
Benefits
  • Health insurance
  • Paid time off
  • Professional development
  • Flexible work arrangements
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEO strategywebsite migrationsinformation architecturesite mapscontent strategiestechnical SEOURL structuresredirectscrawlabilityindexation
Soft Skills
analytical capabilitycommunication skillsstakeholder management