Marketing Campaigns Manager

Rimini Street

Marketing Campaigns Manager leading integrated digital marketing and demand generation campaigns in North America. Collaborating with cross-functional teams to drive awareness, engagement, and revenue growth.

Posted 7/21/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $92,000 - $138,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B Digital Marketing and Demand Generation, with a strong focus on Campaign Management, Marketing Operations, and Data Analysis. Proficient in developing integrated marketing strategies that drive engagement, optimize performance, and enhance customer retention.

Highest-signal resume keywords

B2B Digital MarketingDemand GenerationCampaign ManagementData AnalysisMarketing Operations

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ExecutionLead NurturingPerformance AnalysisReporting DashboardsKPI Monitoring

Soft Skills

Excellent CommunicationProject ManagementAttention to DetailTime ManagementCollaboration

Tools & Technologies

SalesforceQlikMarketoSalesLoftExcel

Industry Keywords

Integrated MarketingDigital MediaCustomer RetentionOpportunity AccelerationCampaign Best Practices

About the role

Key responsibilities & impact

Develop and execute multi-channel digital marketing and demand generation strategies that support awareness, engagement, pipeline creation, opportunity acceleration, customer retention, and revenue growth across prospect and existing client audiences.
Plan, coordinate, and launch integrated campaign components across paid media, email, web, content syndication, remarketing, prospecting/display, native, programmatic, social media, webinars, executive events, and solution-focused content.
Lead digital amplification strategies that increase visibility and engagement for thought leadership, customer success stories, analyst reports, webinars, executive events, and other campaign assets.
Collaborate with global campaign managers, field marketing, marketing operations, content, PR, solutions marketing, web, creative services, sales, and agency partners to align campaign plans, deliverables, timelines, and execution requirements.
Manage campaign project plans, calendars, deliverables, internal communications, and launch readiness to ensure campaign components are delivered on time and of high quality.
Partner with marketing operations on audience segmentation, list requests, campaign deployment, lead uploads, nurture track alignment, and operational readiness.
Work with in-house and external creative, content, and agency partners to develop compelling paid concepts, content promotion strategies, advertising creative, landing page experiences, offers, and campaign resources.
Create clear, consistent, and timely internal communications and enablement resources that help regional field marketing teams adopt and execute campaigns effectively.
Analyze campaign performance, build and interpret reporting dashboards, monitor KPIs and ROI, and provide weekly and monthly insights with actionable recommendations for optimization.
Identify process improvements, campaign best practices, and scalable approaches that improve execution quality, reporting discipline, and global campaign alignment.

Requirements

What you’ll need

5+ years of experience in B2B digital marketing, demand generation, campaign management, marketing operations, or a related marketing role
Strong understanding of integrated B2B demand generation, digital media, campaign execution, lead nurturing, and marketing operations processes
Strong analytical skills with the ability to interpret campaign performance, draw conclusions from marketing and financial data, and recommend optimization strategies
Excellent written and verbal communication skills, including the ability to create clear stakeholder communications and present campaign strategy, results, ROI, and recommendations
Highly organized project manager with strong attention to detail, time management, and the ability to manage multiple campaigns, deadlines, and cross-functional contributors simultaneously
Comfortable working with data, reporting dashboards, Salesforce, Qlik, Marketo, SalesLoft, Excel, and other marketing analytics and automation tools
Highly motivated, energetic, collaborative, positive, and able to thrive in a dynamic, fast-paced environment.

Benefits

Comp & perks

Medical, Dental, and Vision insurance
Disability insurance
Paid Parental Leave
401(k) program
Generous Paid time off (PTO)