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Creative Lead
Right Side UpCreative Lead at Right Side Up overseeing creative direction and strategy for growth marketing. Managing teams and connecting creative work to business outcomes to enhance performance across a diverse client portfolio.
About the role
Key responsibilities & impact- Lead the creative direction across multiple clients, ensuring work is both high-quality and grounded in strategy.
- Turn data and performance insights into clear, actionable creative direction.
- Develop campaigns across channels including paid social, email, web, OOH, and more.
- Set a high bar for creative work while balancing brand storytelling with measurable results.
- Partner with growth and media teams to understand what’s working and where creative can improve performance.
- Help develop and iterate on testing approaches and creative concepts.
- Use insights to refine messaging, visuals, and formats over time.
- Manage and mentor a distributed team of designers, copywriters, and freelancers.
- Build strong relationships with clients and act as a trusted creative partner.
- Work closely with growth marketers, strategists, and account leads to align creative with broader goals.
Requirements
What you’ll need- 5+ years in a creative agency or similar environment, with experience managing creative teams.
- Experience working on performance marketing campaigns such as paid social or lifecycle.
- Strong background in concepting, campaign development, and visual storytelling.
- Proficient in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Clear, confident communicator with strong presentation skills.
- Comfortable looking at performance data and using it to inform creative decisions.
- Willing to take on new challenges and help shape how the team works.
- Interested in how new tools and technologies are changing creative work.
- Open to experimenting with new ways of working.
Benefits
Comp & perks- Health insurance
- Work from home options
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign developmentvisual storytellingperformance marketingconceptingdata analysiscreative direction
Soft Skills
communicationpresentation skillsmentoringrelationship buildingcollaboration