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Riachuelo

Planning and Commercial Communications Analyst (Mid-level)

Riachuelo

Analista de planejamento e comunicação comercial PL at Riachuelo managing internal communications and training. Crafting strategies and creating content for employee engagement.

Posted 6/19/2026full-timeSão Paulo • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Work in commercial internal communications and store training, responsible for developing, structuring and disseminating learning content and internal communication strategies using digital tools and Artificial Intelligence concepts to enhance results and engagement.
  • Create and manage internal communication content (texts, campaigns, newsletters, scripts and commercial materials)
  • Develop strategies to engage internal audiences in training programs
  • Use AI tools to create, optimize and personalize content (e.g., text generation, insights, automations)
  • Act as a bridge between departments, ensuring clarity in the communication of initiatives
  • Monitor engagement metrics and the effectiveness of training and campaigns
  • Structure learning journeys supported by digital solutions
  • Prepare various materials for executive presentations

Requirements

What you’ll need
  • Bachelor's degree completed (Business Administration, Communications, HR, Marketing or related fields)
  • Previous experience in training, learning & development, internal communications or similar areas
  • Excellent written and verbal communication skills
  • Strong organizational skills, project management and ability to handle multiple demands
  • Familiarity with digital tools and learning platforms (LMS)
  • Knowledge of Artificial Intelligence applied to work (e.g., ChatGPT, Copilot, automations, AI-assisted content creation)
  • Preferred qualifications (differentials):
  • Experience with instructional design
  • Experience with design tools (Canva, advanced PowerPoint, Figma)
  • Experience with data analysis and engagement metrics
  • Knowledge of agile methodologies

Benefits

Comp & perks
  • Medical insurance
  • Dental insurance
  • Meal or food allowance (VR/VA)
  • Telemedicine
  • Gympass
  • Partnership with Sesc
  • Home office allowance
  • PLR – Profit Sharing
  • Private pension plan
  • Group life insurance
  • Pharmacy discount program
  • Educational partnerships
  • Online learning platform
  • Discounts at Riachuelo

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
traininglearning & developmentinternal communicationsinstructional designdata analysisengagement metricsartificial intelligencecontent creationproject managementagile methodologies
Soft Skills
written communicationverbal communicationorganizational skillsability to handle multiple demands