Shopper Insights Manager

Reynolds Consumer Products

Shopper Insights Manager at Reynolds Consumer Products responsible for delivering actionable insights to drive category growth. Collaborating with cross-functional teams and managing multiple projects remotely.

Posted 7/28/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $111,000 - $160,950 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Shopper Insights and Consumer Insights, with a strong ability to translate data into actionable strategies for category management and growth. Proficient in managing projects and collaborating cross-functionally to deliver insights that drive business decisions.

Highest-signal resume keywords

Shopper Insights ManagementData Analysis and InterpretationProject ManagementPresentation SkillsCross-Functional Collaboration

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Shopper InsightsConsumer InsightsCategory ManagementData AnalysisSyndicated DataMS OfficeNielsenSymphonyCircana/IRI

Soft Skills

Excellent Communication SkillsSelf-DirectedAttention to Detail

Industry Keywords

CPGRetailAssortment StrategyPricing StrategyActivation Strategy

About the role

Key responsibilities & impact

Own and execute defined shopper insights workstreams for assigned retailers, channels, and categories, delivering insights end-to-end from problem definition through recommendation
Translate shopper and retailer data into clear, actionable insights that inform category strategy, assortment, pricing, activation, and growth decisions
Manage the development and execution of shopper insights plans and roadmaps for assigned accounts, ensuring alignment to category and retailer priorities
Prioritize insights deliverables based on business needs, timelines, and impact, with guidance from senior leadership
Serve as a shopper insights partner in customer-facing engagements, including category reviews, JBPs, and retailer meetings, supporting insight-led storytelling and discussion
Present insights clearly and confidently to internal stakeholders and retail partners, tailoring messaging to the audience and decision context
Partner cross-functionally with Sales, Category Management, Business Units, eCommerce, and Analytics to ensure insights are integrated into commercial plans
Identify emerging shopper trends and performance signals, flagging risks and opportunities for further exploration
Use insights to support innovation, assortment changes, and activation strategies, providing clear implications and recommendations
Ensure insights outputs are accurate, timely, and decision-oriented, with strong attention to detail and data integrity
Manage multiple projects and timelines simultaneously, acting as project manager for assigned initiatives
Continuously improve processes, tools, and ways of working to increase efficiency and impact of insights delivery

Requirements

What you’ll need

BA/BS degree in Sales, Marketing, Finance or related field
3+ years of related professional Shopper Insights, Consumer Insights, Category Management/Analytical role in a CPG company or brokerage firm
Proficient in MS Office
Proficient in syndicated data such as Nielsen, Symphony, Circana/IRI
Excellent written and verbal communication skills, including presentation skills and the ability to communicate and influence at all levels within the organization
Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers

Benefits

Comp & perks

Competitive salaries
Benefits package
Remote work options