Fractional GTM Consultant

Revive

Fractional Go-To-Market Consultant focusing on establishing GTM processes for B2B SaaS product launches. Ideal for experienced leaders in fast-paced environments for a dynamic healthcare organization.

Posted 4/24/2026contractRemote • Florida • 🇺🇸 United StatesSeniorLead💰 $150 - $250 per hourWebsite

About the role

Key responsibilities & impact

Build and implement Revive’s GTM operating model and launch playbook, including launch tiering, RACI frameworks, templates, checklists, readiness criteria, and post-launch measurement.
Lead 2–3 major product launches end-to-end, partnering closely with Product, Product Marketing, Sales, Customer Success, and Support.
Conduct structured post-launch retrospectives and continuously refine the GTM playbook based on insights and performance data.
Coach and upskill cross-functional teams to ensure GTM ownership transitions in-house by the end of the engagement.
Integrate AI tools into GTM workflows (e.g., content creation, market research, retrospective analysis, enablement) and document these processes to establish AI-native practices.
Deliver a comprehensive final playbook, templates, and documentation to support long-term, self-sufficient execution.

Requirements

What you’ll need

8+ years of experience in GTM leadership, including experience in fractional or consulting roles.
Proven success leading end-to-end B2B SaaS product launches, including execution and program management—not just messaging.
Experience building GTM processes from the ground up in companies of similar stage and scale.
Strong coaching and enablement skills, with the ability to transfer knowledge and build internal capability.
Demonstrated ability to work cross-functionally across Product, Marketing, Sales, Customer Success, and Support teams.
Hands-on experience leveraging AI tools in marketing/GTM workflows, with the ability to train others on implementation.

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Revive Website LinkedIn All Job Openings 51 - 200 employees Founded 2020 🤝 B2B ☁️ SaaS 💊 Pharmaceuticals 💰 Venture Round - ReviveHealth on 2023-01 B2B
SaaS
Pharmaceuticals Revive is a virtual healthcare company (ReviveHealth) that provides an integrated whole-person virtual care platform for employers and members. It combines 24/7 virtual urgent care, longitudinal virtual primary care, mental health/EAP, integrated pharmacy services (including $0 generics, home delivery, and specialty drug sourcing), and a physician-supervised weight-health program into a subscription-based solution designed to complement existing insurance. Revive focuses on enterprise (employer) customers, rapid deployment, high member engagement, and cost containment for plan sponsors. Fractional GTM Consultant 🔥 5 minutes ago 🐊 Florida – Remote 💵 $150 - $250 / hour ⏳ Contract/Temporary 🟠 Senior 🔴 Lead 🎁 Product Marketing 🦅 H1B Visa Sponsor Apply Now Find Hiring Managers Customize resume for this job Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Build and implement Revive’s GTM operating model and launch playbook, including launch tiering, RACI frameworks, templates, checklists, readiness criteria, and post-launch measurement.
Lead 2–3 major product launches end-to-end, partnering closely with Product, Product Marketing, Sales, Customer Success, and Support.
Conduct structured post-launch retrospectives and continuously refine the GTM playbook based on insights and performance data.
Coach and upskill cross-functional teams to ensure GTM ownership transitions in-house by the end of the engagement.
Integrate AI tools into GTM workflows (e.g., content creation, market research, retrospective analysis, enablement) and document these processes to establish AI-native practices.
Deliver a comprehensive final playbook, templates, and documentation to support long-term, self-sufficient execution. 🎯 Requirements
8+ years of experience in GTM leadership, including experience in fractional or consulting roles.
Proven success leading end-to-end B2B SaaS product launches, including execution and program management—not just messaging.
Experience building GTM processes from the ground up in companies of similar stage and scale.
Strong coaching and enablement skills, with the ability to transfer knowledge and build internal capability.
Demonstrated ability to work cross-functionally across Product, Marketing, Sales, Customer Success, and Support teams.
Hands-on experience leveraging AI tools in marketing/GTM workflows, with the ability to train others on implementation. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Consumer AI Product Marketing Manager 🕒 Yesterday Hire Digital 51 - 200 🎯 Recruiter ☁️ SaaS 🏢 Enterprise Website LinkedIn All Job Openings Growth Lead & Product Launch Owner for new AI-powered consumer product in the US. Driving user growth and go-to-market strategy with a strong focus on execution and creativity. 🇺🇸 United States – Remote ⏳ Contract/Temporary 🟡 Mid-level 🟠 Senior 🎁 Product Marketing Product Marketing Manager 🕒 April 17 BuzzClan 501 - 1000 🔒 Cybersecurity ☁️ SaaS 🏢 Enterprise Website LinkedIn All Job Openings Product Marketing Manager focusing on market positioning at Genpact. Collaborating across teams and driving value propositions to support competitive outcomes. 🇺🇸 United States – Remote ⏳ Contract/Temporary 🟠 Senior 🔴 Lead 🎁 Product Marketing 🦅 H1B Visa Sponsor GTM Product Marketing – B2B Physician Channel 🕒 April 14 SleepDoctor 1 - 10 ⚕️ Healthcare Insurance ☁️ SaaS 🧘 Wellness Website LinkedIn All Job Openings Product Marketer at Sleep Doctor, developing go-to-market strategies for healthcare programs. Leading demand generation and enhancing physician outreach in the B2B space. 🇺🇸 United States – Remote 💵 $100 - $150 / hour ⏳ Contract/Temporary 🟡 Mid-level 🟠 Senior 🎁 Product Marketing Lead SAP PMMO Consultant – SCM, Manufacturing 🕒 April 9 Simple Software Solutions Group, Inc 51 - 200 🔌 API 🛍️ eCommerce ☁️ SaaS Website LinkedIn All Job Openings Lead SAP PMMO Consultant engaging with clients for technical solutions in project-based manufacturing. Focused on SAP Project System and S/4HANA implementation alongside team collaboration and stakeholder requirements. 🇺🇸 United States – Remote 💵 $95 - $120 / hour ⏳ Contract/Temporary 🟠 Senior 🎁 Product Marketing Product Marketing, Pharmacy – Contract 🕒 April 3 Transcarent 201 - 500 ⚕️ Healthcare Insurance 🤖 Artificial Intelligence Website LinkedIn All Job Openings Experienced Product Marketer for pharmacy solutions at Transcarent. Driving go-to-market strategy and sales enablement in the pharmacy benefits landscape. 🇺🇸 United States – Remote 💵 $75 - $80 / hour 💰 $200M Series C on 2022-01 ⏳ Contract/Temporary 🟡 Mid-level 🟠 Senior 🎁 Product Marketing 🦅 H1B Visa Sponsor View More Product Marketing Manager Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

GTM operating modellaunch playbookRACI frameworkspost-launch measurementB2B SaaS product launchesprogram managementGTM processesAI tools integrationcontent creationmarket research

Soft Skills

coachingenablementcross-functional collaborationknowledge transferteam building