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Associate Creative Director – Market Access Copy
RevHealthAssociate Creative Director at RevHealth developing strategic communications for pharmaceutical market access. Leading creative copy development and mentoring writers across various healthcare projects.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in crafting persuasive communications for market access, payer strategies, and healthcare marketing, with a strong focus on translating complex clinical data into audience-relevant narratives. Proven leadership in mentoring writers and managing creative workflows to enhance strategic outcomes.
Highest-signal resume keywords
8+ Years Copywriting ExperienceMarket Access CommunicationPayer Value Proposition DevelopmentCreative Direction and MentorshipStrong Portfolio in Healthcare Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
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Hard Skills
CopywritingMarket Access StrategyPayer Messaging DevelopmentProduct Information Exchange (PIE) DecksAccess ToolkitsField Access ResourcesLaunch MaterialsValue CommunicationReimbursement PathwaysAudience-Specific Messaging
Soft Skills
Collaborative LeadershipMentoringCreative Problem-SolvingConstructive FeedbackHigh Standards
Tools & Technologies
AI ToolsEmerging Tools for WorkflowCreative Workshops
Industry Keywords
Pharmaceutical AdvertisingHealthcare MarketingPayer Decision-MakingAffordabilityPatient ServicesOrganized Customer AudiencesFormulary StrategyCoverage PolicyAccess ChallengesTherapeutic Categories
About the role
Key responsibilities & impact- Serve as a role model for Agency Vision and Values.
- Lead copy development and creative thinking across multiple brands, teams, and workstreams.
- Translate complex science, clinical data, health economics, access barriers, and payer strategy into clear, compelling, audience-relevant stories.
- Develop strong value narratives, payer messaging platforms, AMCP-style communications, access toolkits, field resources, pull-through materials, objection handlers, and launch support assets.
- Create communications for commercial and government payers, PBMs, GPOs, IDNs/health systems, employers, specialty pharmacies, hubs, patient support services, and field access audiences.
- Partner closely with Strategy, Account, Medical, Market Access, Art, UX, and Client teams to bring integrated ideas to life.
- Help shape the strategic and creative direction of market access assignments from brief through execution.
- Write, edit, concept, and problem-solve across both high-level messaging and detailed tactical materials.
- Bring clarity, simplicity, and creative energy to categories that are often highly technical or complex.
- Present work with confidence, connecting creative decisions back to audience needs, strategy, access challenges, and business objectives.
- Contribute meaningfully to new business pitches, creative workshops, brand planning, launch planning, and agency initiatives.
- Mentor, manage, and develop writers, helping them strengthen their craft, market access fluency, and strategic thinking.
- Provide clear direction, constructive feedback, and hands-on support to elevate the work.
- Proactively identify opportunities to make market access work more engaging, useful, and differentiated.
- Manage workflows, timelines, priorities, staffing needs, and budget considerations ensuring both efficiency and excellence.
- Champion the smart use of AI and emerging tools to streamline workflows, accelerate workstreams, and free teams to focus on strategy and craft.
Requirements
What you’ll need- 8+ years of copywriting experience at a pharmaceutical advertising agency, healthcare marketing, or market access agency.
- Deep experience writing for market access, payer, reimbursement, access, affordability, patient services, and organized customer audiences.
- Proven ability to translate clinical, economic, and access strategy into clear persuasive communications.
- Strong understanding of the market access landscape, including payer decision-making, value communication, formulary strategy, coverage policy, reimbursement pathways, and access challenges.
- Experience developing Product Information Exchange (PIE) decks, payer value propositions (PVPs), messaging platforms, access toolkits, launch materials, field access resources, pull-through assets, and related communications.
- Strong portfolio demonstrating the ability to balance creativity with precision, compliance, and audience-specific nuance.
- Comfort working across complex brands, therapeutic categories, data sets, and workstreams.
- Experience mentoring writers or providing creative direction to junior and mid-level team members.
- A generous, accountable, collaborative leadership style with high standards and low ego.
- A willingness to roll up your sleeves and make the work better—at any stage, on any assignment.
Benefits
Comp & perks- Healthcare Coverage – Four medical insurance options, plus dental and vision plans.
- 401(k) Plan – RevHealth matches 100% of the first 3% of your contributions and 50% of the next 2%, totaling a 4% match if you contribute at least 5%.
- Company-Paid Life Insurance – Providing peace of mind for you and your loved ones.
- Generous Flexible Paid Time Off – Supporting work-life balance.
- Additional perks and ancillary benefits are also available.