Retorna

Art Director – Fintech

Retorna

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Lead

Tech Stack

Cloud

About the role

  • Stewardship and evolution of the visual identity
  • Define, document, and update the brand's visual guidelines
  • Ensure consistency across campaigns, social media, web, product, and all communications
  • Develop a proprietary aesthetic that makes Retorna recognizable even without its logo
  • Maintain a warm, human, and culturally relevant aesthetic for the Venezuelan community
  • Design visual directions that translate into memorable and effective campaigns
  • Turn insights and strategies into clear, powerful, and culturally connected visual concepts
  • Anticipate visual trends inside and outside the fintech sector, adapting them to our identity
  • Guide a long-term visual vision that continuously elevates the brand
  • Lead the AI-Driven Designer, Motion Designer, and Web & Digital Experience Designer
  • Provide clear, constructive, and empathetic feedback to raise the team's visual standards
  • Foster smooth coordination between Brand, Growth, Product, and UX/UI
  • Establish workflows that balance speed, quality, and experimentation
  • Institute trends and agile processes
  • Introduce new methodologies, references, AI tools, and visual systems
  • Implement agile processes that accelerate creative cycles without sacrificing quality
  • Lead a test-and-learn culture, measuring visual impact on Growth metrics
  • Turn creativity into performance: increase CTR, VTR, audience retention, and visual effectiveness
  • Oversee shoots, illustration, animation, editing, and production of key assets
  • Manage external vendors when necessary
  • Ensure visual excellence across all deliverables, from mass campaigns to digital micro-interactions
  • Direct the visual expression of landing pages, website, product, and transactional experiences
  • Ensure total coherence between marketing, product, UX/UI, and Brand
  • Co-create prototypes and flows with the digital design team
  • Organize team tasks by impact, complexity, and urgency
  • Establish clear review flows, visual QA, and delivery processes
  • Maintain world-class quality even under fast deadlines

Requirements

  • 5+ years of experience in senior design roles, art direction, or branding
  • Experience leading creative or multidisciplinary teams
  • Advanced proficiency in Figma, Adobe Creative Cloud, and prototyping tools
  • Familiarity with AI tools applied to design
  • Strong aesthetic judgment and the ability to articulate visual decisions
  • Experience working with UX/UI and Growth teams
Benefits
  • 100% remote
  • Unlimited paid time off
  • International team
  • Real impact
  • Professional growth
  • Collaborative culture
  • Autonomy and ownership
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
art directionbrandingvisual designprototypingvisual guidelinesaesthetic judgmentvisual conceptscreative processesvisual QAcampaign design
Soft Skills
leadershipteam coordinationconstructive feedbackempathycreativitycommunicationorganizationstrategic thinkingadaptabilitycollaboration