
Marketing Data & Attribution Analyst
Restaurant Supply
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $160,000 - $220,000 per year
Job Level
Mid-LevelSenior
Tech Stack
BigQueryERPOraclePythonSQL
About the role
- Analyze and interpret performance across all paid and owned marketing channels, including search, shopping, display, and social.
- Develop and maintain cross-channel attribution models to identify true return on ad spend (ROAS) and improve media allocation.
- Collaborate with internal teams to design and implement data pipelines and dashboards that connect marketing and financial data through NetSuite.
- Create predictive and econometric models to forecast performance and support a company-wide goal to scale advertising by 100% this year.
- Audit and improve tracking infrastructure, ensuring data accuracy and consistency across platforms.
- Deliver clear, data-backed recommendations to leadership on how to optimize spend and drive incremental growth.
- Stay current on digital marketing analytics trends, measurement frameworks, and attribution tools.
Requirements
- Minimum 5+ years of experience in digital marketing analytics, paid media optimization, and attribution modeling.
- Proven track record of managing or analyzing campaigns totaling at a minimum of $300 million in revenue, ideally $1 billion+ across Google Ads, Meta, and other major networks.
- Deep understanding of multi-touch attribution, data modeling, and channel-level performance tracking and the impacts on ROAS.
- Expertise in Google Ads, Google Analytics 4, Tag Manager, BigQuery, and Looker Studio, with experience integrating data from multiple ad and CRM platforms,
- Strong analytical and quantitative skills, with proficiency in SQL, Excel, and at least one analytics or data science language (Python or R preferred).
- Experience with Oracle NetSuite or other enterprise ERP systems for connecting marketing performance to revenue and operations.
- Demonstrated ability to translate data into actionable insights that drive growth, efficiency, and ROI.
- Excellent communication skills and the ability to collaborate cross-functionally with marketing, finance, and executive teams.
- Bachelor’s degree in Marketing, Data Science, Economics, or a related field preferred; equivalent experience considered.
Benefits
- Competitive salary
- Competitive bonus structure
- Medical, vision, and dental coverages
- Virtual position with Flexible Schedule and freedom.
- Special pricing on all our commercial kitchen equipment and supplies.
- Expert trainings and company paid continual education offerings.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketing analyticspaid media optimizationattribution modelingmulti-touch attributiondata modelingchannel-level performance trackingSQLExcelPythonR
Soft skills
analytical skillsquantitative skillscommunication skillscollaborationactionable insights