Manager, Field Marketing
Restaurant Brands International
full-time
Posted on:
Location Type: Office
Location: Houston • Texas • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- supporting and growing franchisees’ sales, traffic, and profitability by planning and executing effective regional marketing plans
- adjusting and tailoring the National Marketing Calendar to different DMAs leveraging local insights and guest preferences
- ensuring Firehouse Subs® is meeting their Marketing KPIs
- works closely with the Firehouse Subs® US regional field team and Franchisees to ensure successful execution of brand programs
- develops and sets local compelling marketing strategies and oversees impactful regional campaigns to meet unique needs
- identify and establish partnerships with local businesses, community organizations, and event sponsors to enhance brand visibility
- supports the analysis of promotions, marketing programs, and new product introductions and measures their success
- influences franchisee sales and profitability by making data-driven recommendations
- adds to franchisees’, regional team’s, and the brand’s understanding of regional and individual restaurant sales
Requirements
- Bachelor’s Degree in Business, Marketing, Sales, or a related field
- 3-5 years relevant work experience
- excellent organization skills, with ability to prioritize and handle multiple tasks
- strong business acumen, interpersonal skills, and influencing ability to maintain and grow productive relationships with franchisees
- effective written and verbal communication, to include formal presentations and the ability to prepare and present to franchisees on a regular basis and senior leadership on an occasional basis
- ability to interface and maintain excellent professional relationships with various audiences
- high level of problem-solving skills
- Advanced in Microsoft Suite (especially Excel and PowerPoint)
Benefits
- unique and progressive benefits
- comprehensive global paid parental leave program that supports employees as they expand their families
- free telemedicine and mental wellness support
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysismarketing strategyregional marketingsales analysisKPI measurementpromotional analysiscampaign managementbusiness acumenproblem-solving
Soft skills
organizationprioritizationinterpersonal skillsinfluencingcommunicationpresentation skillsrelationship management