Director of Marketplace Marketing

Resident

Director of Marketplace Marketing for Resident, overseeing Amazon advertising strategy across multiple brands. Leading a team managing a significant Amazon business and advertising P&L.

Posted 5/12/2026full-timeRemote • 🇺🇸 United StatesLead💰 $120,000 - $150,000 per yearWebsite

About the role

Key responsibilities & impact

Own advertising budget allocation, TACOS/ROAS targets, and contribution margin outcomes across Resident and Ashley — translating overall sales and profitability goals into channel-level plans.
Set quarterly and monthly targets by portfolio and hold Ad Managers accountable to them.
Develop a unified advertising strategy across search, DSP, Fire TV, and emerging Amazon ad products — with a clear framework for evaluating each against business objectives.
Manage and develop a team of Ad Managers, each owning a defined brand/category portfolio with full budget and performance accountability.
Build out the specialist/execution layer beneath the manager tier — including offshore resources and AI-assisted campaign management — as the team scales with global market expansion.
Partner with the data and technology team to build a best-in-class advertising measurement capability — including AMC implementation as a clean room for proper attribution across DSP, Fire TV, and Amazon search.
Interface directly with the VP/GM of Amazon to align advertising strategy with overall channel sales, margin, and growth targets.
Represent advertising performance in executive reporting; frame results in revenue, CM impact, and performance to plan.

Requirements

What you’ll need

6+ years of Amazon advertising experience, including hands-on management of large, multi-brand catalogs.
Demonstrated experience managing and developing advertising teams.
Deep expertise in Amazon search (SP, SB, SD), DSP, and AMC — with the ability to evaluate them together, not in isolation.
Strong analytical fluency; able to build budget models, evaluate incrementality, and translate performance data into business decisions.
Experience managing advertising across multiple businesses or brand portfolios simultaneously.
Ability to leverage AI tools to measurably improve team output and decision quality.
Able and willing to attend in-person meetings

Benefits

Comp & perks

Remote-first workplace (since 2016!)
Competitive Salary
Health, Vision & Dental Insurance
HSA company contributions
401K with company match component
Take what you need Paid Time Off
Wellness benefits
WFH office and cell phone/internet stipend
A FREE MATTRESS plus an awesome Friends and Family discount!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Amazon advertisingbudget allocationTACOSROASadvertising strategycampaign managementanalytical fluencybudget modelsincrementality evaluationperformance data analysis

Soft Skills

team managementleadershipaccountabilitycommunicationstrategic thinkingcollaborationproblem-solvingdecision-makingadaptabilityreporting