Strategic Supply Partnerships Lead

REPLUG - App Marketing Experts

Strategic partnerships lead expanding REPLUG’s mobile performance ad supply ecosystem. Building publisher, OEM, DSP and affiliate relationships to drive scalable client growth.

Posted 8/7/2026contractRemote • 🇩🇪 GermanySeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in mobile advertising and performance marketing, with a strong focus on building and managing partnerships within the mobile performance ecosystem. Proficient in analyzing performance data, negotiating commercial terms, and optimizing supply operations to enhance campaign effectiveness.

Highest-signal resume keywords

Mobile Advertising ExperiencePerformance Marketing ExpertisePartnership ManagementNegotiation SkillsAnalytical Thinking

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Mobile Performance EcosystemPerformance Data AnalysisKPI EvaluationCPI Campaign ModelsCPA Campaign ModelsROAS Campaign ModelsAttribution UnderstandingSDK Traffic ManagementAffiliate MarketingCommercial Framework Development

Soft Skills

Excellent CommunicationRelationship ManagementProactive Problem SolvingIndependent OperationCommercial Mindset

Industry Keywords

AdTechDSPOEMAffiliate MarketingPerformance Supply EcosystemTraffic QualityFraud MonitoringCampaign PerformanceInternational PartnershipsRewarded Acquisition

About the role

Key responsibilities & impact

Build and continuously grow REPLUG’s performance supply ecosystem
Identify and evaluate new publishers, networks and inventory partners globally
Develop relationships with OEMs, DSPs, SDK networks, affiliates and other performance partners
Own partner onboarding from initial evaluation through activation
Identify supply gaps and proactively develop new opportunities
Build a diversified ecosystem that supports global brand scaling
Manage and develop existing supply partner relationships as commercial partnerships
Negotiate payouts, pricing models and commercial terms
Identify opportunities to improve margins and scalability
Explore exclusive opportunities, preferred access and new inventory
Hold partners accountable for performance, quality and delivery
Match client campaigns with relevant inventory and partners
Support campaign launches and supply activation
Identify scaling opportunities based on campaign performance
Analyse partner performance across quality, delivery, scalability and economics
Identify supply-side issues limiting campaign performance
Help diversify acquisition when existing channels saturate
Monitor and challenge partners regarding traffic quality, fraud, attribution anomalies, delivery consistency, KPI performance, scalability, communication and operational reliability
Investigate unexplained performance or quality issues
Manage and optimize supply operations for REPLUG’s in-house rewarded app ecosystem
Support development of internal affiliate and network marketplace infrastructure
Identify opportunities for more direct supply relationships
Help define scalable processes, systems and commercial frameworks
Report directly to the Performance Ads Lead while working alongside the founders
Represent REPLUG through conferences, webinars and industry content

Requirements

What you’ll need

At least 3–5 years of experience within mobile advertising, AdTech, performance marketing, or affiliate marketing
Solid understanding of the mobile performance ecosystem
Experience working with publishers, networks, DSPs, OEMs, affiliates, SDK traffic or comparable acquisition partners
Strong commercial instincts and confidence negotiating deals
Ability to evaluate partnerships based on performance and business potential
Strong analytical thinking and comfort working with performance data and KPIs
Excellent communication and relationship-management skills
Ability to manage multiple partners and initiatives simultaneously
Proactive approach to identifying problems and opportunities
Excellent spoken and written English
Existing relationships across the mobile advertising ecosystem (nice to have)
Experience managing international publisher or supply partnerships (nice to have)
Experience with rewarded acquisition or offerwall ecosystems (nice to have)
Understanding of attribution, MMPs and mobile measurement (nice to have)
Experience with CPI, CPA, ROAS or revenue-based performance campaign models (nice to have)
Previous experience within a mobile agency, ad network, DSP, affiliate network or app growth company (nice to have)
Additional languages (nice to have)
Commercial mindset
Comfort negotiating
Ability to follow through and make evidence-based decisions
Ability to operate independently
Ability to determine when to pursue, renegotiate or stop a partnership
Desire to build systems and relationships rather than inherit a static portfolio

Benefits

Comp & perks

Work remotely with flexibility and a high level of ownership
Continue developing through learning, experimentation and industry events
Access monthly health and fitness benefits
Access yearly educational budget
Opportunity to lead the supply partnership strategy for ambitious mobile brands
Work alongside mobile growth specialists across the whole mobile ecosystem
Opportunity to help shape an emerging Mobile Revenue Growth consultancy
Own and influence how REPLUG scales its performance ads business
Become one of the public faces of REPLUG through conferences, webinars and industry content