Head of Sales – App Growth, Mobile Marketing

REPLUG - App Marketing Experts

Head of Sales responsible for driving sales and building the team at REPLUG, a mobile growth agency specializing in app marketing. Leading strategies to secure new business and refine sales processes.

Posted 5/13/2026full-timeBerlin • 🇩🇪 GermanyLeadWebsite

About the role

Key responsibilities & impact

Own revenue generation
Generate pipeline through outbound and inbound channels
Lead discovery calls and pitch our services to mobile companies
Close deals across all REPLUG offerings (ASO, Paid UA, consulting, performance ads)
Run the full sales cycle
Prospect → qualify → pitch → negotiate → close
Manage deals end-to-end
Build the sales engine
Help refine our sales playbook
Develop scalable outbound strategies
Turn successful sales motions into repeatable frameworks
Work directly with the founders
Provide market feedback
Help shape our commercial positioning
Influence service packaging and pricing
Build the team (once the engine works)
Help hire additional sales talent
Contribute to building the sales organization
Represent the company
You will be joining industry events and potentially represent the company with speaking engagements

Requirements

What you’ll need

5+ years of experience selling mobile app marketing, AdTech products, or performance marketing services
Proven track record of closing mid- and high-ticket deals
Strong understanding of the mobile ecosystem (UA channels, attribution, ROAS, LTV, SKAN, MMPs)
Experience running full sales cycles independently
Strong entrepreneurial mindset
Comfortable with outbound prospecting
Business fluent English is a must (any additional European language is a plus)
Nice to have: previous agency experience

Benefits

Comp & perks

Remote-first role based in Europe or Berlin
Competitive base + performance-driven commission
High autonomy, zero bureaucracy
Direct access to founders and decision-makers
Education budget (courses, conferences, certifications)
A culture built on trust, ownership, and results, not politics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales cycle managementoutbound prospectingclosing dealspipeline generationperformance marketingmobile app marketingAdTech productsnegotiationsales strategy developmentmarket feedback analysis

Soft Skills

entrepreneurial mindsetcommunicationteam buildingleadershipinfluencecollaborationpresentation skillsorganizational skillsproblem-solvingadaptability