Ren

Senior Product Marketing Manager

Ren

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Own and evolve the partner enablement strategy across multiple partner types (e.g., RIAs, Wirehouses, and More).
  • Build scalable frameworks and resources to ensure partners can position Ren effectively and consistently.
  • Serve as the subject matter expert on partner needs and field feedback, translating insights into strategic marketing initiatives.
  • Develop high-impact marketing and enablement content including brochures, case studies, presentations, email templates, and videos tailored to partner use.
  • Maintain and evolve a central library of up-to-date, customizable collateral for internal teams and external partners.
  • Ensure consistency in messaging, tone, and positioning across all partner-facing materials.
  • Own the development and expansion of a scalable content library to support our AI initiatives.
  • Lead content strategy and execution across the full customer journey, ensuring all assets are current, effective, and aligned with business goals.
  • Continuously test, evaluate, and provide feedback to optimize the performance and impact of our content engine.
  • Develop and support co-branded and partner-led marketing campaigns that drive DAF awareness, contributions, and engagement.
  • Work closely with the Digital Marketing team to deploy campaigns across email, webinars, and partner channels.
  • Track performance of campaigns and recommend optimizations to maximize impact.
  • Design and deliver training programs, webinars, and live workshops to help partners understand Ren’s platform and philanthropic value proposition.
  • Create a library of webinars and “train the trainer” on giving these workshops / webinars.
  • Gather and analyze partner feedback, usage data, and campaign performance to inform future strategy.
  • Report on KPIs related to partner enablement, campaign ROI, and content utilization.

Requirements

  • 8+ years of experience in product marketing, channel/partner marketing, or growth marketing in B2B SaaS or fintech.
  • AI experience a plus, but not required
  • Proven success building scalable sales enablement programs and go-to-market plans for partner ecosystems.
  • Exceptional storytelling skills—able to translate complex concepts into compelling, partner-ready narratives.
  • Strong project management skills with a bias for execution and cross-functional collaboration.
  • Experience working in or with financial institutions, RIAs, or philanthropic organizations is a strong plus.
  • Adept at using data to inform decisions, measure impact, and refine strategy.
  • Ability to thrive in a fast-paced, high-growth environment and lead through ambiguity.
  • Exceptional writing and communication skills.
  • Strong stakeholder management and relationship-building abilities.
  • Proven experience with project ownership from initiation to delivery.
  • Business acumen with sound decision-making skills.
  • High level of personal ownership and initiative.
Benefits
  • Competitive compensation and equity packages
  • Comprehensive benefits including medical, dental, vision, and 401(k)
  • Flexible work environment
  • The opportunity to shape the future of charitable giving and work with mission-driven partners
  • A collaborative, kind, and passionate team

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product marketingchannel marketingpartner marketinggrowth marketingsales enablementgo-to-market plansdata analysiscontent strategycampaign performance trackingproject management
Soft skills
storytellingcross-functional collaborationwritingcommunicationstakeholder managementrelationship-buildingdecision-makingpersonal ownershipinitiativeadaptability