
Senior Product Marketing Manager
Ren
full-time
Posted on:
Location Type: Remote
Location: United States
Visit company websiteExplore more
Job Level
About the role
- Own and evolve the partner enablement strategy across multiple partner types (e.g., RIAs, Wirehouses, and More).
- Build scalable frameworks and resources to ensure partners can position Ren effectively and consistently.
- Serve as the subject matter expert on partner needs and field feedback, translating insights into strategic marketing initiatives.
- Develop high-impact marketing and enablement content including brochures, case studies, presentations, email templates, and videos tailored to partner use.
- Maintain and evolve a central library of up-to-date, customizable collateral for internal teams and external partners.
- Ensure consistency in messaging, tone, and positioning across all partner-facing materials.
- Own the development and expansion of a scalable content library to support our AI initiatives.
- Lead content strategy and execution across the full customer journey, ensuring all assets are current, effective, and aligned with business goals.
- Continuously test, evaluate, and provide feedback to optimize the performance and impact of our content engine.
- Develop and support co-branded and partner-led marketing campaigns that drive DAF awareness, contributions, and engagement.
- Work closely with the Digital Marketing team to deploy campaigns across email, webinars, and partner channels.
- Track performance of campaigns and recommend optimizations to maximize impact.
- Design and deliver training programs, webinars, and live workshops to help partners understand Ren’s platform and philanthropic value proposition.
- Create a library of webinars and “train the trainer” on giving these workshops / webinars.
- Gather and analyze partner feedback, usage data, and campaign performance to inform future strategy.
- Report on KPIs related to partner enablement, campaign ROI, and content utilization.
Requirements
- 8+ years of experience in product marketing, channel/partner marketing, or growth marketing in B2B SaaS or fintech.
- AI experience a plus, but not required
- Proven success building scalable sales enablement programs and go-to-market plans for partner ecosystems.
- Exceptional storytelling skills—able to translate complex concepts into compelling, partner-ready narratives.
- Strong project management skills with a bias for execution and cross-functional collaboration.
- Experience working in or with financial institutions, RIAs, or philanthropic organizations is a strong plus.
- Adept at using data to inform decisions, measure impact, and refine strategy.
- Ability to thrive in a fast-paced, high-growth environment and lead through ambiguity.
- Exceptional writing and communication skills.
- Strong stakeholder management and relationship-building abilities.
- Proven experience with project ownership from initiation to delivery.
- Business acumen with sound decision-making skills.
- High level of personal ownership and initiative.
Benefits
- Competitive compensation and equity packages
- Comprehensive benefits including medical, dental, vision, and 401(k)
- Flexible work environment
- The opportunity to shape the future of charitable giving and work with mission-driven partners
- A collaborative, kind, and passionate team
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingchannel marketingpartner marketinggrowth marketingsales enablementgo-to-market plansdata analysiscontent strategycampaign performance trackingproject management
Soft skills
storytellingcross-functional collaborationwritingcommunicationstakeholder managementrelationship-buildingdecision-makingpersonal ownershipinitiativeadaptability