Field Marketing Manager

RELX

Field Marketing Manager designing and executing B2B marketing programs to drive pipeline growth. Collaborating with sales in Elsevier's SaaS, Software and Technology business for Southern, Central and Eastern Europe.

Posted 5/13/2026full-timeAmsterdam • 🇳🇱 NetherlandsMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Developing and executing integrated field marketing campaigns that align with commercial goals and support all stages of the sales funnel
Partnering closely with Sales leadership and account teams to tailor programs for named accounts and key verticals, applying ABM principles where appropriate
Leading demand generation initiatives, including webinars, digital campaigns, and content syndication programs focused on pipeline acceleration
Planning and managing industry event strategy, including sponsorships, speaking opportunities, and on-site engagement plans
Working with campaign and content teams to localize global programs and develop regional assets that resonate with local audiences
Monitoring and reporting on program performance- especially pipeline contribution, MQL-to-SQL conversion, and account engagement
Ensuring leads are captured, routed, and followed up on in collaboration with Sales and Marketing Operations.

Requirements

What you’ll need

Solid B2B field marketing experience, ideally in a matrixed or global organization
Experience designing and executing end-to-end marketing campaigns with measurable business outcomes
Exceptional collaboration skills with Sales, including supporting pipeline generation and account strategy
Background in event marketing, organising owned and third-party events
Ability to work independently and cross-functionally with high attention to detail and accountability
Comfortable analysing data to optimize performance and justify marketing investment.

Benefits

Comp & perks

Health care plans and benefits
Modern Family Benefits, including maternity, paternity, adoption and surrogacy
Life assurance and accident policies
Comprehensive pension and retirement plans
Access to learning and development resources

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

B2B marketingfield marketingdemand generationevent marketingcampaign managementdata analysisaccount-based marketing (ABM)pipeline accelerationcontent syndicationMQL-to-SQL conversion

Soft Skills

collaborationattention to detailaccountabilityindependent workcross-functional teamwork