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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategic account management and campaign optimization across platforms such as Google Ads and Meta Ads, with a strong focus on data analysis and communication. Proficient in managing tasks and campaigns using ClickUp while ensuring the health of ad accounts and proposing strategic improvements.
Highest-signal resume keywords
Google Ads ProficiencyMeta Ads ProficiencyData Analysis SkillsCampaign OptimizationBachelor’s Degree
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ManagementCPL AnalysisCPA AnalysisCTR AnalysisConversion Rate AnalysisLead Quality AssessmentCreative TestingAudience TestingTask OrganizationStrategic Improvement Proposals
Soft Skills
Clear CommunicationConcise CommunicationOrganized CommunicationStrong ConcentrationDiscipline
Tools & Technologies
ClickUp
Industry Keywords
Paid TrafficAccount ManagementCampaign ExecutionMetrics AnalysisResults Presentation
About the role
Key responsibilities & impact- Daily strategic account management for clients in your portfolio
- Planning, creation, execution and optimization of campaigns (Meta Ads, Google Ads, and related platforms)
- Daily analysis of metrics such as CPL, CPA, CTR, conversion rate and lead quality
- Ongoing testing of creatives, audiences and campaign structures
- Biweekly results presentation meetings with critical data interpretation
- Full organization of tasks and campaigns in ClickUp
- Alignment with strategy, sales and creative teams
- Responsibility for the health of ad accounts
- Proactively proposing strategic improvements (not just execution)
Requirements
What you’ll need- Bachelor’s degree required
- Minimum of 2 years’ experience with paid traffic
- Proficiency in Google Ads and Meta Ads
- Analytical, logical and data-driven profile
- Clear, concise and structured communication (essential requirement)
- Accurate and organized written communication
- Strong concentration, focus and discipline
Benefits
Comp & perks- Bonus based on client satisfaction (NPS)
