Reisenthel Accessoires GmbH & Co. KG

Web Designer

• Responsible for the appearance and conversion of reisenthel.com
• Design landing pages, campaign and product pages, category pages and content modules
• Develop mobile-first designs with a strong sense of typography, white space and visual hierarchy
• Create banners, teasers, campaign visuals and icons in coordination with the graphic team
• Evolve the shop’s design language for the DE, EN, FR and NL markets
• Implement designs in Shopify by building sections, managing content and metafields, and integrating assets
• Ensure page speed and mobile UX
• Coordinate and brief a development agency for deeper Shopify theme interventions
• Develop, set up technically, run and analyze A/B tests
• Prioritize the testing roadmap based on expected revenue impact
• Statistically correct evaluation of significance, duration and sample size
• Document learnings and roll out test winners
• Maintain a roadmap with at least one active test
• Introduce new AI workflows for image generation and editing as well as text and code assistance
• Report directly to the Head of E-Commerce and collaborate within a small team

UI/Web Designer – E-Commerce, Shopify, CRO