RegScale

Director of Global Field Marketing

RegScale

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Europe

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Job Level

Lead

Tech Stack

Cyber Security

About the role

  • Own the global field marketing function with full accountability for field-sourced and field-influenced pipeline.
  • Develop and execute a global field marketing strategy aligned to revenue goals, while enabling regional flexibility.
  • Manage and coach the existing Field Marketing Manager, establishing clear priorities, expectations, and performance standards.
  • Design the future-state field marketing organization and hire additional team members as the business scales globally.
  • Personally led and executed high-impact field initiatives, including major cybersecurity conferences, executive dinners, regional events, roadshows, and webinars.
  • Own end-to-end execution of field programs — including logistics, vendor management, budgets, contracts, timelines, and post-event analysis.
  • Partner closely with global and regional sales leadership to align territory-level initiatives, pipeline targets, and success metrics.
  • Measure program performance and continuously optimize field strategy based on data and sales feedback.
  • Collaborate with channel/partner leader to design and execute joint field campaigns and partner-led events.
  • Build and maintain relationships with cybersecurity event organizers, media partners, and vendors to ensure high-quality execution and efficient global spend.

Requirements

  • 10–15 years of marketing experience, with a strong focus on field and event marketing.
  • Prior experience leading global field marketing programs required.
  • Vendor references within the cybersecurity event and partner ecosystem strongly preferred.
Benefits
  • Health insurance
  • 401(k) matching
  • Professional development opportunities
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
field marketingevent marketingpipeline managementbudget managementvendor managementdata analysisprogram performance measurementcampaign executionlogistics managementpost-event analysis
Soft Skills
leadershipcoachingcollaborationrelationship buildingstrategic planningcommunicationprioritizationperformance managementflexibilityoptimization