Associate Manager, Global Brand Marketing – Collaborations

Reebok

Associate Manager supporting Reebok’s Global Brand Marketing. Developing integrated marketing strategies for collaboration launches with external brand partners.

Posted 4/28/2026full-timeBoston • Massachusetts • 🇺🇸 United StatesJuniorMid-Level💰 $60,000 - $100,000 per yearWebsite

About the role

Key responsibilities & impact

Collaborate with brand partners and creative agencies to drive creative development from conceptual development, through production and local activation (with guidance from Manager)
Manage and oversee content creation (shoots, interviews, etc.) for seasonal initiatives and product drops across all channels including retail, .com, paid media, social and PR
Manage marketing project timelines aligned to internal and partner approval schedules, ensuring campaign delivery on time and in full
Facilitate key meetings for marketing review (internal creative review, legal, partner reviews, etc)
Create and maintain project status documents
Lead sample and promo product ordering process
Lead Purchase Order and Invoicing processes
Work with Product Marketing and Concept to Consumer team (CTC) to truly understand the product’s positioning, distribution and consumer, ultimately helping ensure effective marketing positioning
Lead Marketing Pitches for potential partners alongside product counterparts
Manage our partners’ brand standards, ensuring all content is on-brand for both Reebok and partner, ensuring consistency across all assets
Participate in team brainstorming sessions, bringing new ideas and partners to the table that are rooted in consumer insights and industry trend
Champion a “digital first” mindset by collaborating with internal Digital Brand Commerce team to ensure seamless digital storytelling that’s optimized for conversion
Track and report on campaign performance (sell through, engagement, traffic, etc)
Lead the activation of collaborations in the US market via influencer seeding, event activations, etc.

Requirements

What you’ll need

Bachelor’s degree required
2-4 Years experience in Brand Marketing
Proficient in all Microsoft Office applications
Must be willing to travel (domestic and international) 20%

Benefits

Comp & perks

The salary range for this position is $60,000 – $100,000, depending on the candidate’s experience, skills, and qualifications.
Total compensation may also include a discretionary company performance bonus and a comprehensive benefits package featuring medical, dental, retirement, wellness, and voluntary benefit options, as well as employee product discounts.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content creationproject managementcampaign performance trackingdigital storytellingmarketing positioninginfluencer marketingevent activationbrand standards managementcreative developmentconsumer insights

Soft Skills

collaborationleadershipcommunicationorganizational skillscreativityproblem-solvingtime managementteamworkadaptabilitystrategic thinking

Certifications

Bachelor’s degree