Reddit, Inc.

Marketing Operations Specialist – Contract

Reddit, Inc.

contract

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Manage our HubSpot instance, execute marketing campaigns, optimize lead flows, and provide guidance (and implementation) on marketing automation best practices.
  • Partner closely with the Community Lifecycle Marketing team to grow and scale the email channel.
  • Partner with Data Analytics for best in class contact ingestion and hygiene.
  • Provide strategic input on email and marketing automation best practices, including segmentation, send timing, testing, and deliverability.
  • Track milestones, manage dependencies, and ensure on-time delivery.
  • Own the health and structure of the contact database to support effective targeting, email performance and deliverability.
  • Ensure CRM and marketing data integrity, system hygiene, and compliance with privacy regulations (GDPR,CAN-SPAM).
  • Manage HubSpot user permissions, troubleshoot issues, and support internal stakeholders with platform guidance as needed.
  • Building and managing dashboards, layouts, reports, process automation, and other configurable parts of the interface for end-users, and other capabilities including: Flows and Process, Workflow Rules & Approval Processes, Validation Rules, Custom Objects Configuration, Security Controls, Third-party integrations.
  • Set and monitor KPIs and report on campaign development, timelines, and results using HubSpot reports/ dashboards.
  • Remain current on HubSpot's product features, updates, and new capabilities.
  • Build, test, and launch email marketing workflows and nurture programs in HubSpot.

Requirements

  • 5+ years of hands-on experience managing email campaigns and workflows in HubSpot (Marketing Hub required).
  • Deep understanding of email marketing best practices: segmentation, automation, personalization, A/B testing, and deliverability.
  • Ability to educate and support internal stakeholders on HubSpot capabilities and processes.
  • Proven experience building lifecycle campaigns from the ground up.
  • Comfortable collaborating cross-functionally with marketing, data, and content teams to execute campaigns.
  • Strong organizational and project management skills (manage multiple priorities and timelines at a time).
  • Analytical mindset with the ability to translate campaign data into actionable insights.
  • HubSpot certifications a plus
  • Intermediate HTML/CSS for email and landing page customization
Benefits
  • In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI).
  • You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
  • We will not sell your personal information or disclose it to any third party for their marketing purposes.
  • We will delete any recording of your interview promptly after making a hiring decision.
  • Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.
  • Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
email marketingmarketing automationA/B testingsegmentationpersonalizationHTMLCSSdata analyticscampaign managementcontact database management
Soft skills
organizational skillsproject managementanalytical mindsetcollaborationcommunicationstakeholder supportstrategic inputproblem-solvingtime managementguidance
Certifications
HubSpot certifications