Support the execution, measurement, and optimization of marketing programs and processes that drive pipeline and revenue growth.
Assist in managing and maintaining marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and integrations with Salesforce.
Support data hygiene, list uploads, and campaign set-up to ensure accurate targeting and segmentation.
Partner with Marketing to track and report on campaign performance and monitor lead scoring, routing, and campaign attribution processes.
Build dashboards and reports in Salesforce and/or BI tools to measure lead flow, funnel conversion, and ROI.
Ensure marketing data accuracy by running regular audits and identifying areas for improvement.
Support pipeline analysis, marketing contribution reporting, and prepare monthly/quarterly business reviews (QBRs).
Work cross-functionally with Sales and Sales Operations to ensure proper attribution, lead-to-opportunity tracking, and smooth lead handoff.
Document and maintain marketing operations processes and workflows; support testing and rollout of new tools, campaigns, or processes across the GTM team.
Requirements
2–3 years of experience in Marketing Operations, Sales Operations, or a related role (internships welcome).
Familiarity with marketing automation tools (HubSpot, Marketo, Pardot).
Familiarity with CRM (Salesforce preferred).
Strong Excel/Google Sheets skills.
Familiarity with reporting and data visualization tools is a plus.
Ability to work hybrid at Cedar Park HQ with a minimum of 3 days (Tuesday–Thursday) in the office each week.
Early-career candidates eager to learn how marketing, sales, and customer success work together in a fast-paced SaaS environment.