Red Antler

Paid Search Specialist

Red Antler

part-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $50,000 - $65,000 per year

About the role

  • Manage the development and execution of advertising strategies using Google Ads, Google Shopping, YouTube, Display Network, and other Google properties based on client goals
  • Manage and optimize campaigns across multiple client accounts, focusing on performance, pacing, and goal alignment
  • Conduct keyword research, build campaign structures, and segment audiences to ensure efficient targeting and ROI
  • Monitor daily campaign performance, proactively flag issues, and implement optimizations to improve results
  • Collaborate with internal creative teams on ad copy and creative assets that align with strategy and platform best practices
  • Set up conversion tracking and ensure campaign data is accurate and actionable
  • Participate in A/B testing of creative, targeting, and landing pages to identify areas of opportunity
  • Stay current on new Google Ads features and platform updates, bringing fresh ideas to campaign planning
  • Assist with creating regular performance reports and insights to share with internal teams and clients

Requirements

  • At least 5 years of hands-on experience managing paid search campaigns across Google Ads platforms (Search, Shopping, Display, etc.)
  • Google Ads certification preferred
  • Proficient in Google Analytics, Google Tag Manager, and Google Ads Editor
  • Strong analytical skills with the ability to draw insights from data and translate them into actionable recommendations
  • Solid written and verbal communication skills; able to clearly share ideas and performance findings
  • Collaborative mindset with the ability to work effectively across teams and clients
  • Detail-oriented, organized, and excited to grow in a fast-moving environment.
Benefits
  • Competitive salary
  • Healthcare
  • 401k
  • Unlimited PTO
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementkeyword researchA/B testingconversion trackingdata analysisperformance optimizationaudience segmentationROI analysisad copy developmentstrategy execution
Soft Skills
analytical skillscommunication skillscollaborationdetail-orientedorganizational skillsadaptabilityproblem-solvingcreativitytime managementclient management
Certifications
Google Ads certification