Sales Development Representative

Recruit WA

Sales Development Representative responsible for outbound prospecting and engaging law firms for lead generation services. Collaborating with Business Development team to ensure opportunities are qualified and documented.

Posted 7/24/2026full-timeRemote • 🇺🇸 United StatesJunior💰 $50,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B outbound sales, particularly within the legal and professional services sectors, while effectively utilizing Salesforce CRM and sales engagement tools to drive pipeline growth and client engagement.

Highest-signal resume keywords

B2B Outbound Sales ExperienceSalesforce CRM ProficiencyLead Generation Services KnowledgeSales Quota AttainmentProfessional Services Sales Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Opportunity QualificationProspectingSales Pipeline DevelopmentMarketing Strategy EvaluationBuyer Persona Identification

Soft Skills

CommunicationCollaborationFeedback Provision

Tools & Technologies

SalesforceMicrosoft Office SuiteSales Engagement ToolsLinkedIn Sales NavigatorSales Intelligence Tools

Industry Keywords

Personal InjuryMotor Vehicle AccidentLegal MarketsBusiness DevelopmentClient Growth

Tech Stack

Tools & technologies

Apollo

About the role

Key responsibilities & impact

Support the development of qualified opportunities and contribute to long-term client growth by identifying strong prospective partnerships including Opportunity Qualification.
Conduct discovery conversations to assess whether a firm is a strong fit for Walker’s programs.
Qualify practice areas such as Personal Injury and Motor Vehicle Accident.
Identify key buyer personas including Managing Partners, Firm Owners, and Marketing Leaders.
Evaluate the firm’s current marketing strategies and growth goals.
Schedule qualified meetings with Business Development Executives within defined timelines.
Document prospect engagement and qualification criteria within Salesforce Pipeline Development.
Maintain consistent outbound prospecting activity and track engagement in Salesforce.
Build and maintain a pipeline of qualified opportunities including meetings scheduled and held that lead to pipeline growth.
Share outreach strategies, messaging improvements, and prospect insights with the sales team.
Partner closely with Business Development Executives (BDEs) to ensure smooth handoff of qualified opportunities.
Provide context and insights from prospect conversations.
Contribute feedback that helps refine targeting, messaging, and outreach strategies.
Identify and engage prospective law firms that could benefit from Walker Advertising’s lead generation services.

Requirements

What you’ll need

Bachelor’s degree in Business, Marketing, Communications, Legal Studies, or related field preferred.
Associate’s degree with relevant sales experience will also be considered.
Proven sales quota attainment track record.
Proficiency with Microsoft Office Suite.
1–2 years of B2B outbound sales experience (SDR, BDR, or similar role).
Experience prospecting through calls, email, and LinkedIn.
Experience working in high activity outbound environments.
Experience selling into professional services or legal markets is strongly preferred.
Experience with tools and technology such as Salesforce CRM, Sales Engagement Tools (Outreach, Apollo, Gong, Hubspot, or Groove), LinkedIn Sales Navigator, Sales Intelligence tools such as Zoominfo.

Benefits

Comp & perks

3 Weeks Paid Time Off
12 Weeks of Paid Parental Leave
Comprehensive Insurance Coverage (Medical, Dental, Vision, etc.)
401(k) Retirement Savings Plan
Wellness Initiatives/Employee Assistance Program
Rewards and Recognition Programs
Career Development Opportunities