Reckitt

Assistant Brand Manager

Reckitt

full-time

Posted on:

Location Type: Office

Location: Johannesburg • South Africa

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About the role

  • Contribute to developing the vision and strategy for our brands, elevating our market presence and profitability
  • Support marketing plans & manage marketing budgets for a given brand within category
  • Providing regular brand tracking information to monitor market performance
  • Developing and executing annual marketing plan activities, including local media strategy /plans for a given brand within a category, responsible for ensuring successful implementation of the plan
  • In close co-operation with the Trade Marketing function, identify trade needs / opportunities, develop pricing and distribution strategies in line with trade promotions for brands
  • Supporting the execution of products launches and contribute to innovation by delivering product development programs to further margin growth
  • Supporting implementation of portfolio strategy to support overall business strategy relating to the activation of brands, support market strategy and partner with media / consumer and market insights to implement media strategy and plans
  • Lead initiatives to enhance product pipelines and fund innovative launches, executing with precision and creativity
  • Manage and coordinate daily brand operations, ensuring seamless execution of marketing strategies
  • Lead a cross-functional team to carry out strategies for advertising, packaging, and promotions while keeping an eye on operational efficiency
  • Handle the marketing budget, monitoring spending to ensure optimal return on investment and brand growth

Requirements

  • Qualified Bachelors Degree in Business Commerce/Marketing
  • Proven FMCG and/or Pharmaceutical brand marketing experience of at least 2-3 years
  • Agile digital marketing acumen, with an ability to adapt and thrive in a fast-paced environment
  • Equally proficient in offline and online branding strategies and approaches
  • Experience in working with teams on successful project management and time management skills proactive approach, comfortable with both autonomy and collaboration
  • Robust analytical abilities to dissect market trends and brand performance
  • Exceptional verbal and written communication talents
  • Experience in FMCG or Consumer Health and a proven track record in Brand Management
Benefits
  • Parental benefits
  • Employee Assistance Program to promote mental health
  • Life insurance for all employees globally
  • Opportunity to save and share in Reckitt's potential future successes
  • Short-term incentives to recognize, appreciate and reward your work for delivering outstanding results
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
brand marketingdigital marketingproject managementmarket analysisproduct developmentpricing strategydistribution strategymedia strategyportfolio strategyFMCG experience
Soft Skills
communicationanalytical abilitiestime managementcollaborationautonomycreativityleadershipproactive approachoperational efficiencyteam management
Certifications
Bachelors Degree in Business CommerceBachelors Degree in Marketing