Reckitt

Assistant Brand Manager – Household Care

Reckitt

full-time

Posted on:

Location Type: Office

Location: Kuala Lumpur • Malaysia

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Support the development and execution of annual brand plans, including launches, promotions, and activation calendars
  • Track brand performance across sales, distribution, pricing, and promotions, turning data into clear actions
  • Manage day-to-day brand operations including timelines, artwork coordination, claim approvals, and agency follow-ups
  • Support the development of brand communication platforms, including key visuals, messaging frameworks, and content ideas
  • Work closely with creative and media agencies on local campaign development and adaptation
  • Partner closely with Sales and Trade Marketing to ensure brand plans win at shelf and at point of decision
  • Use shopper and retailer insights to influence brand and communication decisions
  • Support strategic alliance partnerships with external partners
  • Coordinate joint initiatives that extend brand reach and relevance
  • Support new product launches end-to-end—from idea to in-market execution
  • Monitor performance using Nielsen and internal data sources

Requirements

  • 4-5 years’ experience in Brand Marketing or Trade Marketing
  • Strong understanding of in-store execution, promotions, and retailer dynamics
  • Strong ownership mindset with excellent project management skills
  • Analytical and structured thinker
  • Confident communicator across functions
  • FMCG experience, ideally in Household Care
  • Exposure to agency management or campaign development
  • Experience supporting partnerships or cross-company initiatives
  • Interest in building long-term brand leadership capability
Benefits
  • Parental benefits
  • Employee Assistance Program to promote mental health
  • Life insurance for all employees globally
  • Range of other benefits in line with the local market
  • Global share plans allowing opportunities to save and share in Reckitt's potential future successes
  • Short-term incentives for outstanding results
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
brand marketingtrade marketingproject managementdata analysiscampaign developmentin-store executionpromotionsretailer dynamicsbrand communicationnew product launches
Soft Skills
ownership mindsetanalytical thinkingstructured thinkingcommunicationcollaborationcreativityinfluencingcoordinationstrategic thinkingproblem-solving