Reckitt

Digital Media Manager, Paid Social

Reckitt

full-time

Posted on:

Location Type: Office

Location: Nutley • New Jersey • United States

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Salary

💰 $113,000 - $169,000 per year

About the role

  • Be the day-to-day point of contact across paid social & influencer campaigns across your Brand Pods
  • Co-create digital activation plans in collaboration with audience, performance & content teams
  • Oversee the end-to-end execution and optimization across paid social & influencer platforms
  • Manage a team of offshore digital associates
  • Support the Digital Trading lead in adopting a unified approach to campaign planning, activation & optimization
  • Identify new testing opportunities that will help drive media activations forward across paid social & influencer channels
  • Provide monthly media actualizations to Reckitt finance teams

Requirements

  • Minimum of 5 years’ experience in digital media buying across paid social channels
  • Significant hands-on experience in directly managing paid social campaigns in-platform across the likes of Meta, TikTok, Pinterest
  • Expert knowledge of in-platform bidding strategies, social boosting/influencer ads and creative testing
  • Well versed in presenting key performance recommendations to senior stakeholders
  • Can demonstrate a deep understanding of the paid social landscape and the audience targeting capabilities across different social platforms
  • Has acted in an advisory role to educate others on the practical implications of attempting to execute specific media tactics in-platform
  • Previously managed a team of junior media traders/associates desirable
  • Obtained industry recognised certifications across major paid social platforms
  • Experience using project management tools (Jira, Monday.com etc)
  • Bachelor’s degree in Marketing, Business, or a related field preferred
  • Previously worked at a major digital agency working on an FMCG brand a plus
Benefits
  • Medical, prescription, dental, vision, and life and disability insurance
  • Paid time off for vacation, sick and Company recognized holidays
  • 401(k) plan
  • 16-week paid parental leave or 26 weeks for the birthing parent
  • Adoption and fertility support
  • Tuition reimbursement
  • Discounts
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital media buyingpaid social campaignsin-platform bidding strategiessocial boostinginfluencer adscreative testingaudience targeting
Soft Skills
team managementstakeholder presentationadvisory rolecollaboration
Certifications
industry recognised certifications