Head of Professional Marketing
Reckitt
full-time
Posted on:
Location Type: Office
Location: São Paulo • 🇧🇷 Brazil
Visit company websiteJob Level
Lead
About the role
- Lead, motivate, coach and manage the medical sales force, Professional Marketing and Detailing Force Effectiveness teams, ensuring full alignment across sub-teams and collaboration in delivering the brands' strategy.
- Create an inspiring strategy and vision for healthcare professionals across multiple OTC categories, based on HCP insights, healthcare ecosystem dynamics and experience, securing commitment from senior leaders.
- Collaborate with Global Professional Marketing to inform the development of global healthcare professional toolkits and ensure appropriate local adaptation.
- Build and maintain long-term, meaningful relationships with key opinion leaders, professional societies, agency partners and healthcare communication platform providers to deliver educational and promotional content for Reckitt brands, aligned with brand strategy, objectives and budgets.
- Represent Reckitt and its brands professionally at scientific meetings, conferences and events to strengthen our brand image with healthcare professionals.
Requirements
- Bachelor's degree required.
- Experience in commercial roles focused on engagement with healthcare professionals within the consumer health or pharmaceutical sectors.
- Fluency in Portuguese and English.
- Strong understanding of the local healthcare ecosystem and industry, including government organizations and the dynamics of healthcare professionals.
- Experience organizing, managing and representing the company at healthcare professional conferences and educational events.
- Experience identifying, engaging and managing external key opinion leaders, including ensuring compliance when delivering educational activities for healthcare professionals.
- Knowledge of healthcare practices, codes of conduct and regulatory policies that impact marketing strategies.
- Strong interpersonal skills with a collaborative, team-oriented mindset.
- Strong business and solution orientation, taking ownership of tasks and projects.
- High level of clear communication skills across different functions and organizational levels.
- Committed, proactive, organized and autonomous.
- Analytical thinker with resilience and tenacity.
- Empowering mindset with the ability to build trust and engagement both internally and externally.
Benefits
- Parental benefits
- Employee Assistance Program to support mental health
- Life insurance for all employees
- Benefits aligned with local market
- Global share plans to save for and share in the potential future success of the Reckitt Group
- Short-term incentives to recognize, reward and appreciate contributions for delivering exceptional results
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Bachelor's degreeexperience in commercial rolesengagement with healthcare professionalsknowledge of healthcare practicesunderstanding of regulatory policiesexperience in managing educational eventsexperience with key opinion leadersfluency in Portuguesefluency in English
Soft skills
strong interpersonal skillscollaborative mindsetbusiness orientationsolution orientationclear communication skillsproactiveorganizedautonomousanalytical thinkerempowering mindset