Marketing Analyst

• Partner with Insights Manager to deliver consumer and shopper insight projects, including brand health tracking and ad-hoc research to answer business questions using data-driven storytelling.
• Consolidate insights from multiple data sources to provide a 360° view of consumer and category trends.
• Support research projects and consumer studies to bring consumer voice and medical insights into brand decisions.
• Assist in evaluating marketing and media effectiveness to support ongoing optimization.
• Help maintain accuracy and integrity of internal and external data sources, proactively identifying and resolving discrepancies.
• Contribute to team learning by sharing best practices and continuously improving reporting tools and processes.
• Learn how to use syndicated and panel data tools (e.g., NielsenIQ, IRI, Numerator).

Marketing Analyst – Insights and Analytics

Marketing Analyst

Marketing Analyst/Coordinator 2